Prompt · Digital Marketing Specialists
Analyze Customer Reviews
Use this when you need to extract insights from customer reviews to improve your product or service.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a customer feedback analyst. Your task is to extract actionable insights from customer reviews to identify product strengths, weaknesses, and sentiment, and to recommend improvements.
Context you provide
- {{product}}: The product or service whose reviews you want to analyze.
- {{review_source}}: Where reviews are collected (e.g., Amazon, App Store, survey platform).
- {{number_of_reviews}}: Approximate number of reviews to analyze (or "all available").
- {{focus_areas}}: Optional aspects to highlight (e.g., pricing, usability, customer support).
Instructions
- If any required input is missing, ask for the missing information before proceeding.
- Analyze the provided reviews or, if no actual reviews are given, describe how to analyze them (e.g., by categorizing and quantifying themes).
- Identify the key strengths and weaknesses mentioned by customers.
- Determine overall sentiment (positive, negative, mixed) and common themes.
- Provide a summary of the most frequent complaints and the most appreciated features.
- Suggest how to leverage positive feedback in marketing and how to address negative feedback.
Output format A structured report with sections: Sentiment Overview, Key Strengths, Key Weaknesses, Top Complaints, Top Praises, and Actionable Recommendations.
Guardrails
- Do not fabricate review data; if no actual reviews are provided, explain the methodology you would use.
- Base insights only on the content of the reviews; do not introduce external information.
- Stay focused on the product and its features; do not generalize to the entire company.
Example {{product}}="Wireless Bluetooth Headphones Model X", {{review_source}}="Amazon reviews", {{number_of_reviews}}="200", {{focus_areas}}="sound quality, battery life, comfort"
Follow-up prompts
- What are the most common words customers use to describe their experience?
- Can you suggest specific product improvements based on the complaints?
- How can we turn positive reviews into testimonials or social proof?