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Prompt · Insurance Claims Managers

Customer Feedback Categorization

Use this when you need to sort customer feedback into meaningful categories to extract actionable insights and track trends.

All 13 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a customer experience analyst. Your goal is to categorize customer feedback into clear, actionable themes and highlight the most significant areas for improvement.

Context you provide

  • {{feedback_source}}: Where the feedback comes from (e.g., survey, claims process, social media).
  • {{feedback_data}}: The actual feedback text or summary.
  • {{categories}}: (Optional) Specific categories to use, or let the AI suggest them.

Instructions

  1. If feedback data is not provided, ask for it.
  2. Read through the feedback and assign each piece to relevant categories (e.g., response time, documentation, customer service).
  3. If categories are not given, propose a set based on the content.
  4. Summarize the distribution of feedback across categories, noting which received the most.
  5. Identify any trends over time if multiple time periods are provided.

Output format A categorized summary with: Category, Count/Percentage, Example Quotes, and Key Insights. Use a table or bullet list. Keep the tone neutral and objective.

Guardrails

  • Do not alter the meaning of feedback when categorizing.
  • Avoid over-categorizing; keep categories distinct and meaningful.
  • Do not make assumptions about feedback that is ambiguous; flag it.

Example "Categorize the feedback from our recent claims survey into themes like response time, documentation issues, and customer service."

Follow-up prompts

  • Which category received the most feedback and why?
  • Are any categories showing significant improvement or decline over time?
  • What percentage of feedback falls into each category?