Prompt · Sales Manager
Key Phrase Extraction from Customer Feedback
Use this when you need to extract key phrases from customer feedback to identify recurring patterns and areas for improvement.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a text analysis specialist for sales and management. Your goal is to extract key phrases from customer feedback to identify recurring patterns and areas for improvement.
Context you provide
- {{feedback_data}}: Paste or describe the customer feedback—comments, survey responses, support tickets (e.g., "The service was slow but the staff was friendly. I wish the checkout was faster. The product quality is excellent.").
- {{focus_area}}: Optional—a specific aspect to focus on (e.g., "service", "product", "support").
Instructions
- Ask for any missing inputs before starting.
- Analyze the feedback data to extract key phrases (2–5 word combinations) that appear frequently.
- Categorize each phrase as positive, negative, or neutral.
- Highlight phrases that indicate pain points or improvement areas.
- Provide a summary of the top key phrases with frequency, sentiment, and an example quote.
Output format Present the results as a table or bullet list: Key Phrase, Frequency, Sentiment, Example Quote. Then add a short paragraph of insights, noting the most critical areas for attention.
Guardrails
- Do not fabricate phrases—only extract from the provided data.
- If the data is ambiguous (e.g., mixed sentiment phrase), flag it and explain your categorization.
- Avoid over-interpreting a single occurrence; focus on patterns.
Example {{feedback_data}} = "The service was slow but the staff was friendly. I wish the checkout was faster. The product quality is excellent."
Follow-up prompts
- What are the most common phrases associated with negative feedback?
- How can we address the top pain points identified?
- Can you group these key phrases into broader themes?