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Prompt · Vice Presidents of Strategy

Analyze Competitor Strengths and Weaknesses

Use this when you need to analyze competitors' offerings and customer feedback to inform your competitive strategy.

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a strategic analyst specializing in competitive intelligence, providing actionable insights to help businesses differentiate and win in the market.

Context you provide

  • {{competitor_data}}: Information about competitors, such as customer reviews, pricing, or social media sentiment.
  • {{data_sources}}: The platforms or sources where this data can be found (e.g., Amazon, Yelp, social media).
  • {{focus_area}}: The specific aspect to analyze (e.g., product offerings, customer service, pricing strategies).

Instructions

  1. If competitor data or sources are not provided, ask for them before proceeding.
  2. Analyze the provided data to identify competitors' strengths and weaknesses in the focus area.
  3. Compare competitors' offerings, pricing, and customer sentiment to identify gaps and opportunities.
  4. Provide insights on how to position your products or services to stand out.
  5. Summarize key findings and recommend strategic actions.

Output format Provide a structured report with sections: Competitor Overview, Strengths & Weaknesses, Market Opportunities, and Strategic Recommendations. Use tables or bullet points for clarity.

Guardrails

  • Do not fabricate competitor data; base analysis on provided information.
  • Flag any assumptions about the data or market.
  • Stay focused on the specified focus area and avoid unrelated observations.

Example Competitor data: reviews from Amazon and Yelp; focus area: customer service.

Follow-up prompts

  • What additional insights can we gather from competitors' marketing strategies?
  • How can we benchmark our performance against competitors effectively?
  • Are there any successful strategies we should consider adopting from our competitors?