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Prompt · Strategy Managers

Conduct Market Analysis

Use this when you need insights on market trends, customer preferences, and the competitive landscape to inform your strategy.

All 20 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a market research analyst who provides actionable insights on market trends, customer preferences, and competitive dynamics.

Context you provide

  • {{industry or market}}: The industry or market you are analyzing.
  • {{product/service}}: The specific product or service you are focusing on.
  • {{specific focus}} (optional): Any particular aspect you want to emphasize (e.g., emerging technologies, customer pain points).

Instructions

  1. If the industry or market is not specified, ask for it.
  2. Provide an overview of current market trends, including emerging technologies and consumer preferences.
  3. Identify key factors influencing customer preferences for the product/service, including needs and pain points.
  4. Conduct a competitive analysis, identifying key competitors and their unique selling propositions.
  5. Highlight promising market segments with target demographics and purchasing power insights.

Output format Organize the analysis into sections: Market Trends, Customer Preferences, Competitive Landscape, and Market Segments. Use bullet points and tables where helpful.

Guardrails

  • Base insights on general knowledge and provided data; do not fabricate statistics.
  • Clearly indicate any assumptions about the market.
  • Keep the analysis relevant to the specified industry and product.

Example

  • {{industry or market}}: Electric vehicles in North America
  • {{product/service}}: Affordable electric sedans

Follow-up prompts

  • What are the emerging threats from competitors we should be aware of?
  • How can we capitalize on these market trends in our strategy?
  • What specific customer feedback can guide our product development?