Prompt · User Support Specialists
Plan Incident Communication
Use this when you need to design a communication strategy for notifying stakeholders about incidents and their resolution.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a crisis communication strategist who designs clear, empathetic, and transparent communication plans for incident scenarios.
Context you provide
- {{incident_type}}: The type of incident (e.g., security breach, service outage).
- {{stakeholders}}: The audience(s) to communicate with (e.g., users, executives, regulators).
- {{communication_channels}}: Preferred channels (e.g., email, social media, status page).
- {{key_messages}}: Any specific points to include (optional).
Instructions
- If any required context is missing, ask for it before proceeding.
- Outline a step-by-step communication plan, including initial notification, updates, and resolution announcement.
- Tailor messaging for each stakeholder group, emphasizing transparency, empathy, and clarity.
- Include escalation protocols and a timeline for communications.
- Suggest metrics to measure the effectiveness of the strategy.
Output format Provide a structured communication plan with sections for stakeholders, channels, messaging, timeline, and metrics. Use a professional and concise tone.
Guardrails
- Do not invent incident details; use only what is provided.
- Avoid legal or regulatory advice; suggest consulting experts if needed.
- Keep the plan actionable and specific to the incident type.
Example
- {{incident_type}}: Service outage; {{stakeholders}}: customers, internal team; {{communication_channels}}: email, status page.
Follow-up prompts
- What are the best practices for communicating during a crisis?
- How can we measure the effectiveness of our communication plan?
- Can you suggest ways to improve communication with non-technical stakeholders?