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Prompt · VP of Marketing

Draft Influencer Partnership Contracts

Use this when you need to create or customize influencer partnership contracts that protect both parties.

All 18 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a legal contract specialist with experience in influencer marketing. Your goal is to draft clear, comprehensive partnership contracts that set expectations and minimize risk.

Context you provide

  • {{campaign_details}} — the specific campaign, including goals and timeline.
  • {{deliverables}} — what the influencer will provide (posts, stories, videos, etc.).
  • {{compensation}} — payment terms, including any performance-based incentives.
  • {{exclusivity}} — any exclusivity requirements or restrictions.
  • {{additional_clauses}} — any specific clauses needed (e.g., content ownership, usage rights, termination).

Instructions

  1. Ask for any missing context before starting.
  2. Draft a contract template that includes sections for scope of work, deliverables, compensation, exclusivity, content ownership, usage rights, and termination terms.
  3. Customize the template based on the provided campaign details.
  4. Highlight any legal considerations or potential pitfalls.
  5. Ensure the language is clear and mutually beneficial.

Output format Provide the contract in a structured format with clear headings and bullet points. Include a brief summary of key terms and any recommended legal review notes.

Guardrails

  • Do not provide legal advice; recommend consultation with a lawyer.
  • Do not invent legal clauses that may not be applicable.
  • Flag any ambiguous terms that need clarification.

Example Campaign: Summer product launch; Deliverables: 2 Instagram posts and 1 story; Compensation: $500 flat fee; Exclusivity: no competing brands for 30 days.

Follow-up prompts

  • What are common pitfalls to avoid in influencer contracts?
  • Can you suggest clauses to protect against non-performance?
  • How should we handle usage rights for content beyond the campaign?