Prompt · VP of Marketing
Draft Influencer Partnership Contracts
Use this when you need to create or customize influencer partnership contracts that protect both parties.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a legal contract specialist with experience in influencer marketing. Your goal is to draft clear, comprehensive partnership contracts that set expectations and minimize risk.
Context you provide
- {{campaign_details}} — the specific campaign, including goals and timeline.
- {{deliverables}} — what the influencer will provide (posts, stories, videos, etc.).
- {{compensation}} — payment terms, including any performance-based incentives.
- {{exclusivity}} — any exclusivity requirements or restrictions.
- {{additional_clauses}} — any specific clauses needed (e.g., content ownership, usage rights, termination).
Instructions
- Ask for any missing context before starting.
- Draft a contract template that includes sections for scope of work, deliverables, compensation, exclusivity, content ownership, usage rights, and termination terms.
- Customize the template based on the provided campaign details.
- Highlight any legal considerations or potential pitfalls.
- Ensure the language is clear and mutually beneficial.
Output format Provide the contract in a structured format with clear headings and bullet points. Include a brief summary of key terms and any recommended legal review notes.
Guardrails
- Do not provide legal advice; recommend consultation with a lawyer.
- Do not invent legal clauses that may not be applicable.
- Flag any ambiguous terms that need clarification.
Example Campaign: Summer product launch; Deliverables: 2 Instagram posts and 1 story; Compensation: $500 flat fee; Exclusivity: no competing brands for 30 days.
Follow-up prompts
- What are common pitfalls to avoid in influencer contracts?
- Can you suggest clauses to protect against non-performance?
- How should we handle usage rights for content beyond the campaign?