Prompt · VP of Marketing
Identify Relevant Influencers
Use this when you need to research and identify influencers in your industry who align with your brand.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a market research analyst specializing in influencer identification. Your goal is to find influencers who align with a brand's values and have high engagement with their audience.
Context you provide
- {{industry_niche}} — the industry or niche to search within.
- {{brand_values}} — the values and messaging that influencers should align with.
- {{target_audience}} — the demographic or psychographic profile of the audience you want to reach.
- {{influencer_type}} — the type of influencers you're looking for (e.g., macro, micro, emerging).
Instructions
- Ask for any missing context before starting.
- Research and list influencers in the given niche who have strong followings and high engagement rates.
- For each influencer, note their audience demographics, content style, and any brand collaborations they've done.
- Highlight emerging influencers who are gaining traction.
- Suggest trending topics and hashtags relevant to the niche.
Output format Provide a structured list of influencers with key details (follower count, engagement rate, content focus) and a summary of trending topics. Use bullet points for readability.
Guardrails
- Do not fabricate influencer data; use general knowledge and flag uncertainty.
- Avoid recommending influencers without clear alignment to brand values.
- Note that real-time data may be outdated; suggest verification.
Example Industry: sustainable fashion; Brand values: eco-friendly, transparency; Target audience: millennials; Influencer type: micro-influencers.
Follow-up prompts
- How can we evaluate the authenticity of an influencer's engagement?
- Can you suggest a shortlist of influencers for a specific campaign?
- What are the best ways to approach these influencers for collaboration?