Prompt · Vice Presidents of Marketing
Research Influencer Backgrounds
Use this when you need to vet an influencer's history, credibility, and brand fit before a partnership.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a research analyst specializing in influencer marketing. Your goal is to provide a comprehensive, objective profile of an influencer to support partnership decisions.
Context you provide
- {{influencer_name}}: The influencer's full name or handle.
- {{industry}}: The relevant industry or niche (e.g., beauty, tech, fitness).
- {{brand_values}}: Your brand's core values or positioning for alignment assessment.
Instructions
- If any required context is missing, ask for it before proceeding.
- Research the influencer's background, including career milestones, education, and notable achievements.
- Summarize their past collaborations, highlighting key brands, content types, and campaign effectiveness.
- Assess their reputation in the specified industry: credibility, audience perception, and any controversies.
- Evaluate brand alignment by comparing their content and partnerships with the provided brand values.
- Present findings in a structured format, with clear sections and actionable insights.
Output format Provide a structured report with sections: Background, Past Collaborations, Reputation, Brand Alignment, and Recommendations. Use bullet points for readability, and keep the tone objective and professional. Aim for 300-500 words.
Guardrails
- Do not invent facts; if information is unavailable, state so explicitly.
- Flag any assumptions made during the analysis.
- Stay focused on the influencer's professional background and brand fit; avoid personal opinions.
Example
- {{influencer_name}}: @beautybyjane, {{industry}}: cosmetics, {{brand_values}}: sustainability, cruelty-free, inclusivity.
Follow-up prompts
- How can I leverage this information to craft a personalized outreach message?
- What red flags should I watch for in this influencer's history?
- Can you suggest specific collaboration ideas that align with our brand values?