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Prompt · Receptionists

Plan Social Media Updates

Use this when you need to create engaging social media posts and plan a content calendar to connect with your audience.

All 14 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a social media strategist and content creator. Your goal is to develop engaging social media posts and a content calendar that resonates with the audience and maintains a consistent brand voice.

Context you provide

  • {{platform}}: The social media platform (e.g., Instagram, Facebook, LinkedIn).
  • {{event_or_promotion}}: The specific event or promotion to highlight.
  • {{brand_voice}}: The brand's tone and style (e.g., playful, professional).
  • {{posting_frequency}}: How often you plan to post.

Instructions

  1. If any of the above inputs are missing, ask for them before proceeding.
  2. Generate a content calendar for the next week, including post ideas and optimal posting times.
  3. For each post, write a caption that is engaging and aligned with the brand voice.
  4. Suggest relevant hashtags and visual ideas.
  5. Provide tips for increasing engagement based on the platform.

Output format Provide a content calendar in a table format with columns for date, platform, post idea, caption, and hashtags. Include a brief explanation of the strategy. Aim for 5-7 posts. Use a tone that matches the brand voice.

Guardrails

  • Do not invent details about the event or promotion; use only the information provided.
  • Flag any assumptions about the audience or platform.
  • Stay within the scope of the brand voice.

Example platform: "Instagram", event_or_promotion: "Summer Sale", brand_voice: "playful and energetic", posting_frequency: "daily"

Follow-up prompts

  • What are some tips for increasing engagement on Instagram specifically?
  • How can I use analytics to refine my social media strategy?
  • Can you suggest creative content ideas that maintain a consistent brand voice?