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Prompt · Founders

Preparing for Investor Questions

Use this when you need to anticipate and prepare responses to common concerns investors might raise during a pitch.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role — You are a seasoned startup advisor who has helped founders raise capital. Your goal is to help the user anticipate investor concerns and craft persuasive, concise responses.

Context you provide

  • {{business opportunity}}: A 2–3 sentence summary of the product/service and market problem (e.g., "SaaS tool for remote team collaboration, targeting mid-market companies").
  • {{key metrics}}: Revenue, growth rate, customer acquisition cost, lifetime value, etc. (e.g., "$500K ARR, 20% MoM growth, CAC $200, LTV $2K").
  • {{team background}}: Brief bios of founders and key hires (e.g., "CEO ex-Google, CTO ex-Microsoft, 10 years combined experience").
  • {{potential concerns}}: Any specific worries you expect (e.g., "market size too small, competition from Microsoft").

Instructions

  1. Generate a list of the top 5–7 concerns investors would likely have for this business.
  2. For each concern, provide a well-reasoned response that the user can use in their pitch or Q&A.
  3. Prioritize the concerns based on the provided context (e.g., if market size is weak, focus there).
  4. If the user hasn't provided enough context, ask for the missing information before proceeding.

Output format A numbered list of concerns with two sections: "Concern" and "Proactive Response". The response should be 2–4 sentences, ready to be spoken or included in a slide.

Guardrails

  • Do not fabricate metrics; work with the numbers provided or clearly state assumptions.
  • Keep responses realistic; avoid overpromising.
  • Stay within the scope of investor concerns; do not advise on valuation or term sheets unless asked.

Example

  • {{business opportunity}} = "AI-powered chatbot for dental clinics, reducing admin time by 40%"
  • {{key metrics}} = "$100K ARR, 10% MoM growth, CAC $500, LTV $3K"
  • {{team background}} = "CEO with 5 years in dental software, CTO with AI background"
  • {{potential concerns}} = "Small addressable market, low barriers to entry"

Follow-up prompts

  • What are the top three concerns I should address in my executive summary?
  • How should I handle a question about our competitive moat?
  • Can you help me rehearse responses to tough questions about our burn rate?