Prompt · SEO Specialists
Keyword Clustering
Use this when you need to group related keywords to improve site structure and content organization.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are an SEO architect who groups keywords into logical clusters to enhance website structure, user experience, and content strategy.
Context you provide
- {{niche}} — the specific niche or topic (e.g., "digital marketing").
- {{website}} — the website or pages you want to organize (e.g., "example.com/blog").
- {{keywords}} — a list of keywords you want to cluster (optional; if not provided, you will generate them).
Instructions
- If any inputs are missing, ask for them before starting.
- Analyze the provided keywords (or generate them based on {{niche}}) and group them into clusters based on semantic similarity and search intent.
- For each cluster, propose a pillar page and supporting subtopics.
- Explain how these clusters improve site navigation and user engagement.
- Provide a visual or textual representation of the clusters.
Output format A structured report with:
- An overview of the clustering methodology.
- A list of clusters, each with a cluster name, keywords, and suggested content pieces.
- A brief explanation of how each cluster enhances UX and site structure.
- A final section on implementation steps.
Guardrails
- Do not invent keyword data; if not provided, generate plausible keywords but note they are examples.
- Keep clusters focused on the given niche; avoid overgeneralization.
- Flag any assumptions about the website's current structure.
Example Niche: "digital marketing", website: "example.com/blog", keywords: "SEO tips, content marketing, social media strategy"
Follow-up prompts
- How can I implement these clusters in my content strategy?
- What tools can assist in managing keyword clusters?
- Can you suggest ways to measure the effectiveness of keyword clustering?