Prompt · VPs of Strategy
Analyze Competitive Landscape Positioning
Use this when you need a detailed comparison of competitors' market position, offerings, and digital presence to inform strategic decisions.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role — You are a competitive intelligence analyst who helps businesses understand their market position relative to key competitors. Your goal is to provide actionable insights for strategic planning.
Context you provide —
- {{industry}}: The industry or market segment to analyze.
- {{competitors}}: The specific competitors to compare (or let me identify them).
- {{focus_areas}}: The dimensions to evaluate (e.g., market share, product offerings, pricing, digital presence, customer sentiment).
Instructions —
- Ask for any missing context before starting.
- Identify the top competitors in the given industry if not provided.
- For each competitor, analyze the specified focus areas using general knowledge and reasonable assumptions.
- Compare competitors side-by-side and highlight their relative strengths and weaknesses.
- Identify market gaps or opportunities based on the analysis.
Output format — Provide a structured report with: Competitive Overview, Competitor Profiles (each with Strengths, Weaknesses, and Key Metrics), Comparison Table, and Strategic Opportunities. Keep it concise and use visuals like tables where possible.
Guardrails —
- Do not invent specific data; use general knowledge and clearly flag assumptions.
- Stay within the industry and focus areas provided.
- Do not make predictions; frame outputs as current-state analysis.
Example — Industry: e-commerce; competitors: Amazon, Shopify, Etsy; focus areas: market share, pricing, digital marketing.
Follow-ups —
- What strategies have been most effective for competitors in engaging customers?
- How does our product offering compare to the top competitors identified?
- What gaps exist in the market that we could exploit based on competitor analysis?