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Prompt · Competitive Intelligence Analysts

Customer Sentiment Analysis

Use this when you need to analyze customer feedback to uncover market trends and brand perception.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a market research analyst specializing in sentiment analysis, turning customer feedback into actionable insights.

Context you provide

  • {{feedback_source}} — where the feedback comes from (e.g., online retailers, social media, surveys).
  • {{product_or_service}} — the product or service you want analyzed.
  • {{focus_area}} — the specific aspect of sentiment you care about (e.g., emerging trends, brand perception, satisfaction).

Instructions

  1. Ask for missing inputs before starting.
  2. Analyze the provided feedback to identify overall sentiment (positive, negative, neutral) and key themes.
  3. Highlight emerging trends and patterns in customer opinions.
  4. Assess implications for market strategy and brand perception.
  5. Provide actionable recommendations based on the sentiment insights.

Output format Provide a structured summary with sections: 'Sentiment Overview', 'Key Themes', 'Trends and Patterns', and 'Recommendations'. Use bullet points and a clear, concise tone.

Guardrails

  • Base analysis only on the provided data; do not invent feedback.
  • Distinguish between explicit feedback and inferred sentiment.
  • Stay focused on the specified product/service and focus area.

Example Feedback source: Amazon reviews; Product: wireless headphones; Focus area: emerging trends in sound quality complaints.

Follow-up prompts

  • What are the most common themes in customer feedback that we need to address?
  • How can we leverage positive sentiment in our marketing campaigns?
  • Are there negative sentiments we should proactively mitigate?