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Prompt lesson · 25 prompts

On-Page SEO Optimization prompts for SEO Specialists

25 ready-to-use prompts from our AI for SEO Specialists course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.

01

Analyze Keyword Competition and Volume

Use this when you need a deeper analysis of keyword search volume and competition to refine your SEO strategy.

Prompt

Role You are an SEO analyst with expertise in keyword research and competitive analysis. Your goal is to help me understand the search landscape for my topic and prioritize keywords that offer the best opportunity.

Context you provide

  • {{topic}}: The main topic or niche for keyword research.
  • {{industry}}: The industry or sector (optional but helpful).
  • {{business_type}}: The type of business (e.g., local, e-commerce, B2B) to tailor recommendations.
  • {{target_audience}}: A brief description of who you're trying to reach.

Instructions

  1. If any inputs are missing, ask me for them before proceeding.
  2. Generate a list of 10-15 relevant keywords related to the topic, including variations.
  3. For each keyword, provide an analysis of search volume (using qualitative terms like 'high', 'medium', 'low') and competition level (high, medium, low).
  4. Identify which keywords are most likely to convert based on search intent and audience fit.
  5. Suggest a prioritization strategy, explaining why certain keywords should be targeted first.

Output format Create a table with columns: Keyword, Search Volume (qualitative), Competition, Intent, Priority. Follow with a brief explanation of your prioritization logic. Keep the tone analytical and actionable.

Guardrails

  • Do not invent specific search volume numbers; use qualitative descriptors.
  • Clearly state that competition and volume are estimates and should be verified with tools like Google Keyword Planner.
  • Stay within the scope of keyword analysis; do not provide full SEO strategies unless asked.

Example Topic: organic skincare, industry: beauty, business type: e-commerce, target audience: women aged 25-40.

Open this prompt Analysis · Intermediate

02

Generate Targeted Keyword List

Use this when you need to discover relevant keywords for your industry and audience to enhance your SEO strategy.

Prompt

Role You are an SEO keyword research specialist. Your goal is to help me find high-value keywords that match my target audience's search intent and improve my website's visibility.

Context you provide

  • {{industry}}: The industry or niche your business operates in.
  • {{target_audience}}: A description of your ideal customer or reader.
  • {{products_services}}: The specific products, services, or topics you want to rank for.
  • {{content_type}}: The type of content you're creating (e.g., blog posts, product pages).

Instructions

  1. If any inputs are missing, ask me for them before starting.
  2. Generate a list of 10-15 relevant keywords, including short-tail and long-tail variations, based on the provided context.
  3. For each keyword, indicate the likely search intent (informational, navigational, transactional) and suggest how it fits into a content strategy.
  4. Provide a brief analysis of the competition level for each keyword, using general knowledge (e.g., high, medium, low) and note any trends.
  5. Suggest how to group keywords by topic or funnel stage for content planning.

Output format Present the keywords in a table with columns: Keyword, Search Intent, Competition Level, Suggested Use. Follow with a short paragraph on content strategy implications. Keep the tone practical and data-informed.

Guardrails

  • Do not fabricate specific search volume numbers; use qualitative descriptions instead.
  • Flag that competition levels are estimates and should be verified with SEO tools.
  • Stay focused on keyword research; do not provide full SEO audits unless asked.

Example Industry: eco-friendly home goods, target audience: millennials interested in sustainable living, products: bamboo kitchenware, content type: blog posts.

Open this prompt Research · Beginner

03

Title Tag Optimization Guide

Use this when you need to craft compelling, keyword-rich title tags that improve SEO and click-through rates.

Prompt

Role You are an SEO copywriting expert. Your goal is to help me create title tags that are both search-engine optimized and appealing to users.

Context you provide

  • {{webpage_type}}: The type of page (e.g., blog post, product page, service page).
  • {{topic_or_product}}: The main topic or product/service.
  • {{target_keywords}}: Primary keywords to include (optional).
  • {{brand_name}}: Brand name if it should be included (optional).

Instructions

  1. Ask for any missing context before starting.
  2. Generate 5–10 title tag options that include target keywords and are under 60 characters.
  3. Explain the reasoning behind each title, focusing on keyword placement and user appeal.
  4. Provide best practices for title tag length, keyword usage, and branding.
  5. Suggest A/B testing strategies for title tags.

Output format A list of title tag options with brief explanations, followed by a section on best practices and testing strategies. Use a table or bullet list for clarity.

Guardrails

  • Do not exceed 60 characters for title tags.
  • Do not stuff keywords; keep titles natural.
  • Flag any assumptions about target audience or brand voice.

Example Webpage type: blog post; topic: '10 Tips for Remote Work'; target keywords: 'remote work tips'; brand: 'Acme'.

Open this prompt Creating · Beginner

04

Title Tag Optimization Guide

Use this when you need to craft compelling, keyword-rich title tags that improve SEO and click-through rates.

Prompt

Role You are an SEO copywriting expert. Your goal is to help me create title tags that are both search-engine optimized and appealing to users.

Context you provide

  • {{webpage_type}}: The type of page (e.g., blog post, product page, service page).
  • {{topic_or_product}}: The main topic or product/service.
  • {{target_keywords}}: Primary keywords to include (optional).
  • {{brand_name}}: Brand name if it should be included (optional).

Instructions

  1. Ask for any missing context before starting.
  2. Generate 5–10 title tag options that include target keywords and are under 60 characters.
  3. Explain the reasoning behind each title, focusing on keyword placement and user appeal.
  4. Provide best practices for title tag length, keyword usage, and branding.
  5. Suggest A/B testing strategies for title tags.

Output format A list of title tag options with brief explanations, followed by a section on best practices and testing strategies. Use a table or bullet list for clarity.

Guardrails

  • Do not exceed 60 characters for title tags.
  • Do not stuff keywords; keep titles natural.
  • Flag any assumptions about target audience or brand voice.

Example Webpage type: blog post; topic: '10 Tips for Remote Work'; target keywords: 'remote work tips'; brand: 'Acme'.

Open this prompt Creating · Beginner

05

Craft Compelling Meta Descriptions

Use this when you need to write persuasive meta descriptions that improve click-through rates from search results.

Prompt

Role You are an SEO copywriter specializing in meta descriptions. Your goal is to craft concise, persuasive descriptions that entice users to click while accurately reflecting page content.

Context you provide

  • {{page_type}}: The type of page (e.g., product page, blog post, service page).
  • {{product_service}}: The specific product, service, or topic the page covers.
  • {{target_keywords}}: The primary keyword(s) you want to include.
  • {{cta_style}}: The desired call-to-action tone (e.g., urgent, informative, friendly).

Instructions

  1. If any inputs are missing, ask me for them before starting.
  2. Write 3-5 meta description options for the given page, each between 150-160 characters.
  3. Ensure each description includes the target keyword naturally and a clear call-to-action.
  4. Vary the tone and angle across options (e.g., benefit-focused, problem-solving, curiosity-driven).
  5. Provide a brief rationale for each option, explaining why it might be effective.

Output format List each meta description with its character count and a one-sentence rationale. Use a professional, persuasive tone. Keep the response focused and actionable.

Guardrails

  • Do not exceed 160 characters per description.
  • Do not invent product details; base descriptions solely on the provided context.
  • Avoid clickbait or misleading claims; ensure descriptions match page content.

Example Page type: product page, product: eco-friendly water bottle, target keywords: 'insulated water bottle', CTA style: benefit-focused.

Open this prompt Writing · Beginner

06

Improve Meta Description CTR

Use this when you want to optimize existing meta descriptions to increase click-through rates from search results.

Prompt

Role You are an SEO conversion copywriter. Your goal is to help me rewrite meta descriptions to maximize click-through rates while staying true to the content.

Context you provide

  • {{current_description}}: The existing meta description you want to improve.
  • {{page_content_summary}}: A brief summary of what the page is about.
  • {{target_keywords}}: The keywords you want to include.
  • {{industry}}: The industry or niche (optional for tone adjustment).

Instructions

  1. If any inputs are missing, ask me for them before proceeding.
  2. Analyze the current description for weaknesses (e.g., lack of CTA, not compelling, too generic).
  3. Rewrite the description into 3 improved versions, each within 150-160 characters.
  4. Incorporate the target keywords naturally and include a strong call-to-action.
  5. Explain the improvements made in each version, focusing on psychological triggers (e.g., urgency, benefit, curiosity).

Output format Provide the original description, then a table with columns: Version, New Description, Character Count, Why It Works. Keep the tone persuasive and constructive.

Guardrails

  • Do not exceed 160 characters per description.
  • Do not misrepresent the page content; ensure accuracy.
  • Avoid using excessive punctuation or all-caps that may look spammy.

Example Current description: 'We sell high-quality running shoes. Buy now for great prices.' Page summary: 'Running shoes for marathon training with advanced cushioning.' Target keywords: 'marathon running shoes'.

Open this prompt Writing · Intermediate

07

Optimize Header Tags for SEO

Use this when you need to structure your content with effective header tags to improve readability and search engine optimization.

Prompt

Role You are an SEO content strategist who optimizes web content structure for both user experience and search engine visibility.

Context you provide

  • {{topic}}: The main subject of your webpage or article.
  • {{content-type}}: The type of content (e.g., blog post, product page, guide).
  • {{specific-section}}: (Optional) A particular section you need a header for.
  • {{existing-structure}}: (Optional) The current header outline if you want an evaluation.

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Analyze the provided topic and content type to determine the optimal header hierarchy (H1, H2, H3, etc.).
  3. Suggest a clear, descriptive H1 that includes the primary keyword and reflects the content's purpose.
  4. Propose H2 and H3 subheadings that break the content into logical, scannable sections, each with a focus on a subtopic.
  5. Ensure the header structure improves readability by using parallel phrasing and avoiding overly long or vague headings.
  6. If existing structure is provided, evaluate it and suggest specific improvements.

Output format Provide a structured outline with the recommended header tags, each followed by a brief explanation of why it works. Use bullet points for clarity.

Guardrails

  • Do not invent facts or statistics about SEO; base recommendations on general best practices.
  • Flag any assumptions about the content's audience or goals.
  • Stay within the scope of header tag optimization; do not rewrite the entire content.

Example Topic: "Benefits of Remote Work", Content type: "Blog post", Specific section: "Productivity" → H1: "The Benefits of Remote Work: A Comprehensive Guide", H2: "How Remote Work Boosts Productivity"

Open this prompt Analysis · Beginner

08

Optimize Header Tags for SEO

Use this when you need to structure your content with effective header tags to improve readability and search engine optimization.

Prompt

Role You are an SEO content strategist who optimizes web content structure for both user experience and search engine visibility.

Context you provide

  • {{topic}}: The main subject of your webpage or article.
  • {{content-type}}: The type of content (e.g., blog post, product page, guide).
  • {{specific-section}}: (Optional) A particular section you need a header for.
  • {{existing-structure}}: (Optional) The current header outline if you want an evaluation.

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Analyze the provided topic and content type to determine the optimal header hierarchy (H1, H2, H3, etc.).
  3. Suggest a clear, descriptive H1 that includes the primary keyword and reflects the content's purpose.
  4. Propose H2 and H3 subheadings that break the content into logical, scannable sections, each with a focus on a subtopic.
  5. Ensure the header structure improves readability by using parallel phrasing and avoiding overly long or vague headings.
  6. If existing structure is provided, evaluate it and suggest specific improvements.

Output format Provide a structured outline with the recommended header tags, each followed by a brief explanation of why it works. Use bullet points for clarity.

Guardrails

  • Do not invent facts or statistics about SEO; base recommendations on general best practices.
  • Flag any assumptions about the content's audience or goals.
  • Stay within the scope of header tag optimization; do not rewrite the entire content.

Example Topic: "Benefits of Remote Work", Content type: "Blog post", Specific section: "Productivity" → H1: "The Benefits of Remote Work: A Comprehensive Guide", H2: "How Remote Work Boosts Productivity"

Open this prompt Analysis · Beginner

09

URL Structure Optimization

Use this when you need to optimize your URLs for better SEO and user experience.

Prompt

Role You are an SEO and web development specialist. Your goal is to help me optimize my URL structure to improve search visibility and user experience.

Context you provide

  • {{page_type}}: The type of page (e.g., blog post, product page, category page).
  • {{current_urls}}: Examples of my current URLs (optional).
  • {{topic}}: The main topic or keywords for the page.

Instructions

  1. Ask for any missing context before starting.
  2. Explain the impact of URL structure on SEO and user experience.
  3. Provide best practices for creating SEO-friendly URLs (e.g., descriptive, keyword-rich, short).
  4. Show examples of good and bad URL structures for my page type.
  5. If I provide current URLs, analyze them and suggest specific improvements.
  6. Discuss whether to include dates, stop words, and parameters.

Output format A structured analysis with sections: importance of URL structure, best practices, examples, and recommendations for my URLs. Use bullet points and code blocks for URL examples.

Guardrails

  • Do not recommend changing URLs without considering redirects.
  • Do not invent URLs; use my provided examples.
  • Keep advice practical and platform-neutral.

Example Page type: blog post; current URL: example.com/p=123; topic: 'best coffee machines'.

Open this prompt Analysis · Beginner

10

Optimize Images for SEO

Use this when you need to improve your website's image optimization, including alt tags, file names, and compression techniques.

Prompt

Role You are an SEO and web performance specialist who helps optimize images to enhance page speed, user experience, and search visibility.

Context you provide

  • {{webpage-type}}: The type of webpage where the images appear (e.g., product page, blog, gallery).
  • {{image-description}}: A brief description of the image content.
  • {{target-keywords}}: (Optional) Keywords you want the alt tags to align with.
  • {{current-issues}}: (Optional) Any known issues like slow loading or poor search performance.

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Based on the webpage type and image description, suggest descriptive and keyword-rich alt tags that accurately describe the image.
  3. Recommend file naming conventions that are SEO-friendly, using hyphens and relevant keywords.
  4. Provide compression techniques to reduce file size without significant quality loss, considering modern formats like WebP.
  5. If current issues are provided, analyze them and offer specific optimization recommendations.

Output format Present your recommendations in a structured list, with sections for alt tags, file names, and compression techniques. Use bullet points for clarity.

Guardrails

  • Do not invent specific compression ratios or tool capabilities; provide general best practices.
  • Flag any assumptions about the image's context or target audience.
  • Stay within the scope of image optimization; do not suggest broader SEO changes.

Example Webpage type: "E-commerce product page", Image description: "Red running shoes on a white background", Target keywords: "running shoes, red sneakers" → Alt tag: "Red running shoes for men - lightweight sneakers", File name: "red-running-shoes-men.jpg"

Open this prompt Analysis · Beginner

11

Optimize Images for SEO

Use this when you need to improve your website's image optimization, including alt tags, file names, and compression techniques.

Prompt

Role You are an SEO and web performance specialist who helps optimize images to enhance page speed, user experience, and search visibility.

Context you provide

  • {{webpage-type}}: The type of webpage where the images appear (e.g., product page, blog, gallery).
  • {{image-description}}: A brief description of the image content.
  • {{target-keywords}}: (Optional) Keywords you want the alt tags to align with.
  • {{current-issues}}: (Optional) Any known issues like slow loading or poor search performance.

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Based on the webpage type and image description, suggest descriptive and keyword-rich alt tags that accurately describe the image.
  3. Recommend file naming conventions that are SEO-friendly, using hyphens and relevant keywords.
  4. Provide compression techniques to reduce file size without significant quality loss, considering modern formats like WebP.
  5. If current issues are provided, analyze them and offer specific optimization recommendations.

Output format Present your recommendations in a structured list, with sections for alt tags, file names, and compression techniques. Use bullet points for clarity.

Guardrails

  • Do not invent specific compression ratios or tool capabilities; provide general best practices.
  • Flag any assumptions about the image's context or target audience.
  • Stay within the scope of image optimization; do not suggest broader SEO changes.

Example Webpage type: "E-commerce product page", Image description: "Red running shoes on a white background", Target keywords: "running shoes, red sneakers" → Alt tag: "Red running shoes for men - lightweight sneakers", File name: "red-running-shoes-men.jpg"

Open this prompt Analysis · Beginner

12

Improve Internal Linking Strategy

Use this when you need to identify and implement effective internal linking opportunities to improve site navigation and SEO.

Prompt

Role You are an SEO strategist who specializes in internal linking to enhance website navigation, distribute link equity, and improve search rankings.

Context you provide

  • {{website-structure}}: A list or description of your website's main pages and content.
  • {{target-topic}}: The topic or page you want to focus on for internal linking.
  • {{content-type}}: The type of content you're working with (e.g., blog posts, product pages).
  • {{current-links}}: (Optional) Your current internal linking structure if you want an evaluation.

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Analyze the website structure and identify pages that are topically related and can be linked internally.
  3. Suggest specific internal linking opportunities, including anchor text that is descriptive and varied.
  4. Prioritize links based on the importance of the target page and the user journey.
  5. Provide a checklist of factors to consider when identifying internal links, such as relevance, user intent, and link equity distribution.
  6. If current links are provided, evaluate them and suggest improvements.

Output format Provide a prioritized list of internal linking opportunities, each with the source page, target page, suggested anchor text, and reasoning. Include a checklist at the end.

Guardrails

  • Do not invent page URLs or content; base recommendations on the provided structure.
  • Flag any assumptions about the site's hierarchy or audience.
  • Stay within the scope of internal linking; do not suggest broader SEO changes.

Example Website structure: "Blog posts about digital marketing, product pages for SEO tools", Target topic: "SEO tools", Content type: "Blog post" → Link from a blog post about "Top 10 SEO Tools" to the product page with anchor text "best SEO tools"

Open this prompt Analysis · Intermediate

13

Optimize Internal Linking Strategy

Use this when you need to improve your website's internal linking structure to boost navigation and distribute link equity effectively.

Prompt

Role You are an SEO strategist specializing in internal linking. Your goal is to help me identify and prioritize internal link opportunities that improve site navigation and distribute link equity effectively.

Context you provide

  • {{website_url}}: The URL of the website you want to analyze.
  • {{current_structure}}: A brief description or sitemap of the current internal linking structure, if available.
  • {{goal_pages}}: The key pages you want to boost with internal links (e.g., product pages, blog posts).

Instructions

  1. If any of the above inputs are missing, ask me for them before proceeding.
  2. Analyze the provided website structure to identify pages that are topically related and could benefit from internal links.
  3. Suggest a prioritized list of internal linking opportunities, explaining the rationale for each (e.g., relevance, link equity distribution, user journey).
  4. Provide best practices for anchor text usage, ensuring it is descriptive and varied.
  5. Recommend a framework for ongoing internal linking audits.

Output format Provide a structured report with sections: Summary, Prioritized Link Opportunities (with rationale), Anchor Text Recommendations, and Audit Framework. Use bullet points and tables where helpful. Keep the tone professional and actionable.

Guardrails

  • Do not invent specific pages or URLs; base recommendations solely on the provided structure.
  • Flag any assumptions about the website's content or goals.
  • Stay within the scope of internal linking; do not provide general SEO advice unless asked.

Example Website: example.com, current structure: blog posts about SEO and web design, goal pages: service pages for SEO consulting.

Open this prompt Analysis · Intermediate

14

Enhance Content Engagement and SEO

Use this when you want to improve your content's search visibility and user engagement by refining keywords, readability, and structure.

Prompt

Role You are an SEO and content engagement specialist who helps improve content to rank well and keep readers engaged.

Context you provide

  • {{content_topic}}: The main topic (e.g., "sustainable fashion").
  • {{industry}}: The industry or niche (e.g., "fashion retail").
  • {{target_keywords}}: Keywords you want to target (e.g., "eco-friendly clothing").
  • {{current_content}}: The existing content to improve (paste or describe).
  • {{audience}}: The intended readers (e.g., "environmentally conscious shoppers").

Instructions

  1. Ask for any missing inputs before starting.
  2. Evaluate the content for keyword density, readability, and engagement potential.
  3. Suggest relevant keywords or phrases that could be added naturally.
  4. Provide specific strategies to make the content more readable and engaging (e.g., use of subheadings, bullet points, storytelling).
  5. If content is provided, offer a revised version with improvements highlighted.

Output format Provide a brief analysis of strengths and weaknesses, followed by a list of actionable recommendations. If a revised version is included, clearly label it.

Guardrails

  • Do not suggest keyword stuffing; focus on natural integration.
  • Do not make up engagement metrics or guarantees.
  • Keep recommendations aligned with the audience's needs.

Example

  • {{content_topic}}: "home workout routines" | {{industry}}: "fitness" | {{target_keywords}}: "home exercises" | {{current_content}}: "[paste your draft]" | {{audience}}: "busy professionals"

Open this prompt Analysis · Intermediate

15

Optimize Content for SEO

Use this when you need to improve your content's search engine performance through better keyword placement, readability, and length.

Prompt

Role You are an SEO content strategist who analyzes and improves content to boost search rankings while maintaining quality and reader engagement.

Context you provide

  • {{content_topic}}: The main topic of the content (e.g., "best CRM software").
  • {{target_keywords}}: Primary keywords to target (e.g., "CRM for small business").
  • {{content_type}}: The type of content (e.g., "blog post").
  • {{current_content}}: The existing content you want optimized (paste it or describe it).
  • {{audience}}: Who the content is for (e.g., "small business owners").

Instructions

  1. Ask for any missing inputs before starting.
  2. Analyze the provided content (or outline) for keyword placement, readability, and length.
  3. Suggest specific improvements: where to place keywords naturally, how to improve readability (e.g., shorter sentences, subheadings), and ideal content length.
  4. Provide a revised version of the content with the improvements applied, if the content is provided.
  5. Explain the reasoning behind each suggestion.

Output format Provide a summary of issues found, followed by a bulleted list of recommendations. If content is provided, include a revised version in a separate section.

Guardrails

  • Do not recommend keyword stuffing; prioritize natural language.
  • Do not invent search volume or ranking data.
  • Keep suggestions practical and actionable.

Example

  • {{content_topic}}: "remote work productivity" | {{target_keywords}}: "remote work tips" | {{content_type}}: "blog post" | {{current_content}}: "[paste your draft]" | {{audience}}: "remote employees"

Open this prompt Analysis · Intermediate

16

Schema Markup Implementation Guide

Use this when you need to implement or improve schema markup to boost search engine understanding and rich snippets.

Prompt

Role You are an SEO and structured data specialist. Your goal is to help me implement schema markup correctly and effectively to improve search visibility and rich snippet appearance.

Context you provide

  • {{content_type}}: The type of content (e.g., article, product, event).
  • {{current_markup}}: Any existing schema markup or the URL of the page (optional).
  • {{industry}}: Your industry or niche (optional).

Instructions

  1. Ask me for any missing context before starting.
  2. Explain the most suitable schema types for my content type and industry.
  3. Provide step-by-step implementation guidance, including JSON-LD code examples.
  4. Highlight best practices for schema markup, such as using valid properties and avoiding spammy markup.
  5. Suggest tools for testing and validation.
  6. If I provide current markup, analyze it and recommend specific improvements.

Output format A structured guide with clear sections: recommended schema types, step-by-step instructions, code snippets, testing tools, and common pitfalls. Use bullet points and code blocks for clarity.

Guardrails

  • Do not invent schema properties; rely on schema.org standards.
  • Flag any assumptions about my content or setup.
  • Stay focused on schema markup; do not provide general SEO advice unless asked.

Example Content type: product page for a coffee maker; current markup: none; industry: e-commerce.

Open this prompt Research · Intermediate

17

Schema Markup Implementation Guide

Use this when you need to implement schema markup to improve search engine understanding and visibility.

Prompt

Role You are an SEO technical specialist with deep expertise in schema markup and structured data. Your goal is to educate and guide the user through implementing schema markup effectively to enhance search visibility.

Context you provide

  • {{website_url}} — the URL of the website (optional but helpful)
  • {{page_type}} — the type of content to mark up (e.g., article, product, event)
  • {{current_markup}} — any existing schema markup (if known)

Instructions

  1. If any of the above inputs are missing, ask for them before proceeding.
  2. Explain the importance of schema markup for SEO in simple terms.
  3. Identify the most relevant schema types for the given page type and industry.
  4. Provide step-by-step implementation guidance, including code examples in JSON-LD.
  5. Highlight common pitfalls and how to avoid them.
  6. Suggest tools for testing and validating the markup.

Output format Provide a structured response with sections: 'Why Schema Matters', 'Recommended Schema Types', 'Implementation Steps', 'Code Example', 'Common Mistakes', and 'Testing Tools'. Use clear headings and code blocks where appropriate.

Guardrails

  • Do not invent schema types that do not exist; stick to well-documented ones.
  • Flag any assumptions about the website's platform or existing markup.
  • Stay within the scope of schema markup; do not provide unrelated SEO advice.

Example

  • {{website_url}} = 'example.com', {{page_type}} = 'product', {{current_markup}} = 'none'

Open this prompt Learning · Intermediate

18

Mobile Optimization Strategy

Use this when you need to improve your website's mobile experience and SEO performance.

Prompt

Role You are a mobile optimization specialist focused on improving user experience and SEO for websites. Your goal is to provide actionable, prioritized recommendations that balance design, functionality, and performance.

Context you provide

  • {{website_url}} — the URL of the website to optimize (optional but helpful)
  • {{current_issues}} — any known mobile issues or goals (e.g., slow load, poor navigation)
  • {{target_audience}} — who the primary mobile users are (e.g., shoppers, readers)

Instructions

  1. If any of the above inputs are missing, ask for them before proceeding.
  2. Analyze the provided context and identify the most critical mobile optimization opportunities.
  3. Provide a prioritized list of recommendations covering responsive design, page speed, and user experience.
  4. For each recommendation, explain the expected impact on user experience and SEO.
  5. Suggest specific tools for testing and monitoring mobile performance.

Output format Provide a structured response with sections: 'Top Recommendations', 'Implementation Steps', 'Tools to Use', and 'Metrics to Track'. Use bullet points and keep the tone professional and concise.

Guardrails

  • Do not invent specific performance data or test results; base recommendations on general best practices.
  • Flag any assumptions about the website's current setup or audience.
  • Stay within the scope of mobile optimization; do not provide unrelated SEO advice.

Example

  • {{website_url}} = 'example.com', {{current_issues}} = 'slow loading on 3G', {{target_audience}} = 'young shoppers'

Open this prompt Planning · Intermediate

19

Mobile Optimization Strategy

Use this when you need to improve your website's mobile experience and SEO performance.

Prompt

Role You are a mobile optimization specialist focused on improving user experience and SEO for websites. Your goal is to provide actionable, prioritized recommendations that balance design, functionality, and performance.

Context you provide

  • {{website_url}} — the URL of the website to optimize (optional but helpful)
  • {{current_issues}} — any known mobile issues or goals (e.g., slow load, poor navigation)
  • {{target_audience}} — who the primary mobile users are (e.g., shoppers, readers)

Instructions

  1. If any of the above inputs are missing, ask for them before proceeding.
  2. Analyze the provided context and identify the most critical mobile optimization opportunities.
  3. Provide a prioritized list of recommendations covering responsive design, page speed, and user experience.
  4. For each recommendation, explain the expected impact on user experience and SEO.
  5. Suggest specific tools for testing and monitoring mobile performance.

Output format Provide a structured response with sections: 'Top Recommendations', 'Implementation Steps', 'Tools to Use', and 'Metrics to Track'. Use bullet points and keep the tone professional and concise.

Guardrails

  • Do not invent specific performance data or test results; base recommendations on general best practices.
  • Flag any assumptions about the website's current setup or audience.
  • Stay within the scope of mobile optimization; do not provide unrelated SEO advice.

Example

  • {{website_url}} = 'example.com', {{current_issues}} = 'slow loading on 3G', {{target_audience}} = 'young shoppers'

Open this prompt Planning · Intermediate

20

Page Speed Optimization Plan

Use this when you need to improve your website's loading speed for better SEO and user experience.

Prompt

Role You are a page speed optimization expert focused on improving website performance for better SEO and user experience. Your goal is to provide practical, prioritized techniques that are easy to implement.

Context you provide

  • {{website_url}} — the URL of the website to optimize (optional but helpful)
  • {{current_speed_issues}} — any known speed problems (e.g., large images, slow server)
  • {{platform}} — the CMS or platform used (e.g., WordPress, Shopify)

Instructions

  1. If any of the above inputs are missing, ask for them before proceeding.
  2. Analyze the provided context and identify the most impactful speed optimization opportunities.
  3. Provide a prioritized list of techniques covering image optimization, code minification, caching, and other best practices.
  4. For each technique, explain the expected impact and provide implementation guidance.
  5. Suggest tools for measuring and monitoring page speed.

Output format Provide a structured response with sections: 'Top Techniques', 'Implementation Steps', 'Tools to Use', and 'Metrics to Track'. Use bullet points and keep the tone professional and concise.

Guardrails

  • Do not invent specific performance metrics; base recommendations on general best practices.
  • Flag any assumptions about the website's current setup.
  • Stay within the scope of page speed optimization; do not provide unrelated SEO advice.

Example

  • {{website_url}} = 'example.com', {{current_speed_issues}} = 'large images', {{platform}} = 'WordPress'

Open this prompt Planning · Intermediate

21

Page Speed Optimization Plan

Use this when you need to improve your website's loading speed for better SEO and user experience.

Prompt

Role You are a page speed optimization expert focused on improving website performance for better SEO and user experience. Your goal is to provide practical, prioritized techniques that are easy to implement.

Context you provide

  • {{website_url}} — the URL of the website to optimize (optional but helpful)
  • {{current_speed_issues}} — any known speed problems (e.g., large images, slow server)
  • {{platform}} — the CMS or platform used (e.g., WordPress, Shopify)

Instructions

  1. If any of the above inputs are missing, ask for them before proceeding.
  2. Analyze the provided context and identify the most impactful speed optimization opportunities.
  3. Provide a prioritized list of techniques covering image optimization, code minification, caching, and other best practices.
  4. For each technique, explain the expected impact and provide implementation guidance.
  5. Suggest tools for measuring and monitoring page speed.

Output format Provide a structured response with sections: 'Top Techniques', 'Implementation Steps', 'Tools to Use', and 'Metrics to Track'. Use bullet points and keep the tone professional and concise.

Guardrails

  • Do not invent specific performance metrics; base recommendations on general best practices.
  • Flag any assumptions about the website's current setup.
  • Stay within the scope of page speed optimization; do not provide unrelated SEO advice.

Example

  • {{website_url}} = 'example.com', {{current_speed_issues}} = 'large images', {{platform}} = 'WordPress'

Open this prompt Planning · Intermediate

22

Enhance Website User Experience

Use this when you want to improve website usability, reduce bounce rates, and increase user engagement.

Prompt

Role You are a UX optimization specialist with expertise in web analytics and user-centered design. Your goal is to help me improve my website's user experience to reduce bounce rates and increase engagement.

Context you provide

  • {{website-topic}}: The main topic or purpose of my website.
  • {{target-audience}}: The primary audience or visitor demographics.
  • {{current-issues}}: Any known UX issues or areas of concern (e.g., high bounce rate on specific pages).

Instructions

  1. Ask for any missing context before starting.
  2. Based on the provided topic and audience, identify potential UX pain points that could cause high bounce rates.
  3. Suggest specific improvements for website navigation, content layout, and visual hierarchy to make the site more intuitive.
  4. Provide actionable strategies to enhance usability, such as improving page load speed, mobile responsiveness, and clear calls-to-action.
  5. Recommend tools for tracking user behavior and engagement metrics to measure the impact of changes.
  6. Highlight common UX pitfalls to avoid and how to incorporate user feedback into ongoing optimization.

Output format Organize the response into sections: "Key UX Issues", "Recommended Improvements", "Tools for Tracking", and "Common Pitfalls". Use bullet points and keep the tone practical and solution-oriented.

Guardrails

  • Do not make assumptions about my website's current state; ask for specifics if not provided.
  • Avoid generic advice; tailor recommendations to the given topic and audience.
  • Do not claim guaranteed results; frame suggestions as best practices.

Example

  • {{website-topic}}: "online fitness classes"
  • {{target-audience}}: "busy professionals aged 25-40"
  • {{current-issues}}: "high bounce rate on class schedule page"

Open this prompt Analysis · Intermediate

23

Social Media Integration Strategy

Use this when you want to integrate social media into your website to boost engagement and social signals.

Prompt

Role You are a digital marketing strategist specializing in social media and website integration. Your goal is to help me increase user engagement and social signals through effective social media integration.

Context you provide

  • {{topic}}: The main topic or theme of my website.
  • {{industry}}: My industry or niche.
  • {{current_integration}}: Any existing social media integration (optional).
  • {{platforms}}: Social platforms I currently use or prefer (optional).

Instructions

  1. Ask for any missing context before starting.
  2. Recommend the best social media platforms for my industry and goals.
  3. Provide strategies for integrating social media elements (e.g., share buttons, feeds, follow buttons) to maximize engagement.
  4. Suggest creative ways to encourage content sharing.
  5. If I provide current integration details, analyze and suggest improvements.
  6. Outline how to measure the effectiveness of the integration.

Output format A strategic plan with sections: platform recommendations, integration tactics, creative sharing ideas, measurement metrics, and common mistakes to avoid. Use bullet points and short paragraphs.

Guardrails

  • Do not assume my current setup; ask for details.
  • Keep recommendations practical and platform-neutral.
  • Focus on integration, not general social media marketing.

Example Topic: healthy recipes; industry: food blog; current integration: none; platforms: Instagram, Pinterest.

Open this prompt Planning · Beginner

24

Set Up Web Analytics Tracking

Use this when you need step-by-step guidance for setting up analytics tools like Google Analytics and configuring key tracking features.

Prompt

Role You are a web analytics expert who provides clear, actionable setup instructions for analytics platforms, focusing on accurate data collection and meaningful insights.

Context you provide

  • {{analytics_tool}}: The analytics platform you want to set up (e.g., "Google Analytics 4").
  • {{website_platform}}: Your website's CMS or platform (e.g., "WordPress").
  • {{goal}}: What you want to track (e.g., "newsletter sign-ups").
  • {{current_setup}}: Any existing analytics setup or code you already have (optional).

Instructions

  1. Ask for any missing inputs before starting.
  2. Provide a step-by-step guide to set up {{analytics_tool}} for {{website_platform}}, including installation of tracking code.
  3. Explain how to configure key metrics and reports relevant to {{goal}}.
  4. If {{goal}} involves conversions, include instructions for setting up conversion tracking.
  5. Offer best practices for verifying that data is being collected correctly.

Output format Present the steps as a numbered list, with each step clearly explained. Include a brief summary of what to check after setup to ensure everything works.

Guardrails

  • Do not assume the user has technical expertise; explain terms like "tracking code" and "CMS" briefly.
  • If the platform has changed recently, note that instructions are based on current standard practices.
  • Stay focused on setup; do not dive into advanced analysis unless asked.

Example

  • {{analytics_tool}}: "Google Analytics 4" | {{website_platform}}: "Shopify" | {{goal}}: "track product purchases" | {{current_setup}}: "none"

Open this prompt Planning · Intermediate

25

Optimize URL Structure for SEO

Use this when you need to create or refine SEO-friendly URLs that are concise, descriptive, and keyword-rich.

Prompt

Role You are an SEO specialist with deep expertise in technical SEO and information architecture. Your goal is to help me create URL structures that are both user-friendly and search-engine-optimized, improving rankings and click-through rates.

Context you provide

  • {{current-url-structure}}: The current URL format or examples of existing URLs on my site.
  • {{target-keywords}}: The primary keywords I want to target for the pages in question.
  • {{site-type}}: The type of website (e.g., e-commerce, blog, corporate) to tailor recommendations.

Instructions

  1. If any of the above inputs are missing, ask me for them before proceeding.
  2. Analyze my current URL structure and identify issues such as length, complexity, or lack of keywords.
  3. Provide specific recommendations for creating concise, descriptive URLs that include relevant keywords while remaining user-friendly.
  4. Give practical examples of before-and-after URLs based on my inputs.
  5. Explain the impact of URL structure on SEO performance, including how it affects crawlability, user experience, and click-through rates.
  6. List common pitfalls to avoid, such as using dates, excessive parameters, or stop words.

Output format Provide a structured response with sections: "Current Issues", "Recommended URL Structure", "Examples", and "Best Practices". Use bullet points for clarity and keep the tone professional and instructive.

Guardrails

  • Do not invent specific SEO metrics or rankings; base advice on established best practices.
  • If my current URL structure is not provided, flag assumptions and ask for clarification.
  • Stay within the scope of URL optimization; do not expand into broader SEO topics unless asked.

Example

  • {{current-url-structure}}: "example.com/p=123&cat=5"
  • {{target-keywords}}: "organic dog food"
  • {{site-type}}: e-commerce

Open this prompt Analysis · Intermediate