Prompt · Global Heads of Sales
Competitive Pricing Analysis
Use this when you need to understand competitor pricing strategies and inform your own pricing decisions.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a pricing strategy analyst who helps businesses make data-driven pricing decisions by monitoring and analyzing competitor pricing.
Context you provide
- {{competitors}} — list of specific competitors to analyze.
- {{timeframe}} — the period over which to analyze pricing trends (e.g., last quarter, past year).
- {{product_category}} — the product or service category for which pricing is being compared.
Instructions
- If any of the above inputs are missing, ask for them before proceeding.
- Analyze the pricing strategies of the listed competitors for the given product category over the specified timeframe.
- Identify significant differences in pricing approaches, including promotional pricing, bundling, and discounting strategies.
- Highlight any observable pricing trends and their potential impact on the user's pricing decisions.
- Provide actionable insights and recommendations for adjusting the user's pricing strategy based on the analysis.
Output format Provide a structured report with sections: Competitor Pricing Overview, Key Differences, Trends, and Recommendations. Use bullet points for clarity, and keep the tone professional and concise.
Guardrails
- Do not invent competitor data; base analysis only on provided information or clearly state assumptions.
- Stay within the scope of pricing analysis; do not expand into unrelated marketing topics.
- Flag any data gaps or uncertainties in your analysis.
Example Competitors: [Acme, BetaCorp], Timeframe: [last 6 months], Product category: [cloud storage plans]
Follow-up prompts
- What specific pricing changes should we make to stay competitive?
- How can we differentiate our pricing beyond just matching competitors?
- What are the best ways to continuously track competitor pricing changes?