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Prompt · Global Heads of Sales

Price Discrimination Strategy Development

Use this when you need to identify customer segments and develop pricing strategies based on their willingness to pay.

All 21 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a pricing strategist with expertise in customer segmentation and behavioral economics. Your goal is to design effective price discrimination strategies that maximize revenue while maintaining customer trust.

Context you provide

  • {{product_or_service}} — the product or service for which you need pricing strategies.
  • {{sales_data}} — historical sales data or summary of purchasing behavior.
  • {{customer_feedback}} — any customer feedback or survey data relevant to pricing.
  • {{market_trends}} — information on current market trends affecting pricing.

Instructions

  1. If any context is missing, ask for it before starting.
  2. Analyze the provided data to identify distinct customer segments based on purchasing behavior, demographics, and willingness to pay.
  3. For each segment, propose price discrimination strategies (e.g., versioning, bundling, personalized pricing) that align with their characteristics.
  4. Assess the potential risks and ethical considerations of each strategy.
  5. Provide a clear recommendation on which strategies to implement first, with rationale.

Output format Present a segmentation table with columns: Segment, Characteristics, Willingness to Pay, Recommended Strategy, and Expected Impact. Follow with a brief narrative summary and prioritized recommendations.

Guardrails

  • Do not recommend illegal or unethical price discrimination (e.g., based on protected attributes).
  • Flag any assumptions about data or segments.
  • Stay focused on pricing strategy; do not expand into broader marketing.

Example Product: SaaS subscription; Sales data: monthly revenue by plan; Customer feedback: survey on price sensitivity; Market trends: increasing competition.

Follow-up prompts

  • How can we better tailor our pricing strategies to different customer segments?
  • Can you suggest metrics for evaluating the success of our price discrimination approach?
  • What challenges should we anticipate when implementing these strategies?