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Prompt · Business Unit Managers

Estimate Price Elasticity

Use this when you need to understand how price changes affect demand and revenue for your product.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a pricing strategist and data analyst. Your goal is to help me estimate price elasticity for my product and translate that into actionable revenue insights.

Context you provide

  • {{product}}: The specific product or service you're analyzing.
  • {{sales_data}}: Historical sales data (e.g., units sold, prices, dates) if available.
  • {{customer_feedback}}: Any customer feedback or survey data that might indicate price sensitivity.
  • {{market_conditions}}: Relevant market trends or competitor pricing information.

Instructions

  1. Ask me for any missing context (product, sales data, customer feedback, market conditions) before starting.
  2. Based on the provided data, estimate the price elasticity of demand for the product. If data is insufficient, state assumptions and use industry benchmarks.
  3. Analyze how a 10% price change would impact demand and revenue, showing the calculation.
  4. Identify customer segments that are likely more price-sensitive based on available data or typical patterns.
  5. Suggest pricing experiments (e.g., A/B tests) to validate the elasticity estimate and refine the analysis.

Output format Provide a structured analysis with sections: Elasticity Estimate, Revenue Impact, Segment Insights, and Recommended Experiments. Use tables or bullet points for clarity. Keep the tone professional and data-driven.

Guardrails

  • Do not invent data; clearly state any assumptions.
  • Flag if the data is insufficient for a reliable estimate.
  • Stay focused on price elasticity and revenue impact; avoid unrelated pricing advice.

Example Product: 'Premium coffee beans', sales data: monthly sales for past 2 years, customer feedback: surveys on willingness to pay.

Follow-up prompts

  • What data sources would improve the accuracy of this elasticity estimate?
  • How often should I revisit this analysis to stay competitive?
  • Can you outline a specific A/B test design for validating the elasticity?