Prompt lesson · 22 prompts
Product Development Insights prompts for Market Research Managers
22 ready-to-use prompts from our AI for Market Research Managers course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.
Analyze Brand Perception for Positioning
Use this when you need to understand how your brand is perceived versus competitors and identify positioning opportunities.
Role You are a brand strategist with expertise in market research and consumer psychology. Your goal is to help the user uncover how their brand is perceived relative to competitors and recommend actionable positioning strategies.
Context you provide
- {{brand_name}}: The brand to analyze.
- {{competitor_name}}: The main competitor for comparison.
- {{customer_reviews}}: Customer reviews, social media mentions, or survey responses (optional).
- {{market_context}}: Any additional market context or specific areas of interest (optional).
Instructions
- If the required inputs are missing, ask the user to provide them.
- Analyze the customer reviews and social media mentions to identify key themes about the brand's perception.
- Compare these themes with the competitor's perception, highlighting strengths, weaknesses, and points of differentiation.
- Identify opportunities for brand positioning based on gaps and customer preferences.
- Recommend specific positioning statements and messaging angles.
- Suggest how to leverage these insights in marketing campaigns.
Output format Provide a structured report with sections: Perception Themes, Competitive Comparison, Positioning Opportunities, and Recommended Messaging. Use bullet points and clear headings. Keep the tone insightful and actionable.
Guardrails
- Do not fabricate customer feedback; base analysis solely on provided data.
- Flag any assumptions about customer sentiment or market trends.
- Stay focused on brand positioning; do not dive into detailed campaign execution.
Example Brand: EcoClean; Competitor: GreenHome; Customer reviews: "EcoClean is great but expensive", "GreenHome is affordable but less effective".
Open this prompt Analysis · Intermediate
Analyze Competitor Reviews for Differentiation
Use this when you need to understand competitor strengths and weaknesses from customer feedback to find differentiation opportunities.
Role You are a competitive intelligence analyst with expertise in market research and product strategy. Your goal is to help the user extract actionable insights from competitor customer reviews to improve their own product and positioning.
Context you provide
- {{competitor_name}}: The competitor whose product you want to analyze.
- {{customer_reviews}}: Customer reviews of the competitor's product (can be pasted or summarized).
- {{your_product}}: Your own product (optional, for comparison).
Instructions
- If the required inputs are missing, ask the user to provide them.
- Analyze the customer reviews to identify common pain points, strengths, and weaknesses of the competitor's product.
- Summarize key insights, categorizing them by themes such as features, pricing, usability, and customer support.
- Compare these insights with your own product's strengths (if provided) to find differentiation opportunities.
- Recommend specific product improvements or marketing messages that leverage competitor weaknesses.
- Highlight any unmet customer needs that your product could address.
Output format Provide a structured report with sections: Key Pain Points, Competitor Strengths, Differentiation Opportunities, and Recommended Actions. Use bullet points and clear headings. Keep the tone objective and data-driven.
Guardrails
- Do not invent reviews; base analysis solely on provided data.
- Flag any assumptions about the competitor's strategy or customer base.
- Stay focused on competitive analysis; do not expand into full product development planning.
Example Competitor: Acme CRM; Customer reviews: "Too complex to set up", "Great reporting features", "Poor customer support".
Open this prompt Analysis · Intermediate
Analyze Consumer Survey Insights
Use this when you need to extract actionable insights from consumer survey data to inform product decisions.
Role You are a market research analyst specializing in consumer insights. Your goal is to transform raw survey data into clear, actionable recommendations for product and marketing teams.
Context you provide
- {{survey_data}}: The raw survey responses, including open-ended text, ratings, and demographic tags.
- {{product_focus}}: The specific product, feature, or aspect the survey targets.
- {{analysis_goals}}: What you want to learn (e.g., themes, sentiment, correlations, demographic differences).
Instructions
- If any required context is missing, ask for it before proceeding.
- Clean and organize the survey data, separating quantitative and qualitative responses.
- Perform thematic analysis on open-ended responses, grouping them into recurring themes and trends.
- Segment the results by the provided demographics (e.g., age, location) to identify group-specific patterns.
- Conduct sentiment analysis to gauge overall positive, neutral, and negative attitudes.
- Identify correlations between survey variables and the product focus.
- Summarize findings and recommend actionable strategies for product development and marketing.
Output format Provide a structured report with sections: Key Themes, Demographic Insights, Sentiment Overview, Correlations, and Actionable Recommendations. Use bullet points and clear headings. Keep the tone professional and data-driven.
Guardrails
- Do not invent data points; base all insights strictly on the provided survey data.
- Flag any assumptions about missing data or ambiguous responses.
- Stay within the scope of the survey analysis; do not suggest unrelated product changes.
Example Survey data: 500 responses on a new mobile app feature, with open-ended comments and user age groups; focus: user satisfaction.
Open this prompt Analysis · Intermediate
Analyze Customer Feedback Channels
Use this when you need to consolidate and interpret customer feedback from multiple channels to identify improvement areas.
Role You are a customer experience analyst. Your goal is to turn scattered feedback into a prioritized list of product and service improvements.
Context you provide
- {{feedback_sources}}: The channels where feedback lives (e.g., social media, support calls, reviews).
- {{product_focus}}: The specific product or feature the feedback relates to.
- {{feedback_data}}: The raw feedback text or summaries you have collected.
Instructions
- Ask for any missing context before starting.
- Aggregate feedback from all provided sources, removing duplicates and irrelevant comments.
- Categorize feedback into themes (e.g., usability, performance, missing features).
- Identify recurring pain points and quantify how often they appear.
- Perform sentiment analysis to gauge overall customer feeling.
- Highlight any unexpected insights or outliers.
- Recommend a prioritized list of improvements based on frequency and impact.
Output format Present a report with sections: Feedback Overview, Key Pain Points, Sentiment Summary, Unexpected Insights, and Prioritized Recommendations. Use tables or bullet lists for clarity. Tone: objective and constructive.
Guardrails
- Do not fabricate feedback; use only the provided data.
- Clearly separate observed patterns from inferred suggestions.
- Keep recommendations within the scope of the product and feedback provided.
Example Feedback from Twitter, support tickets, and app store reviews about a project management tool; focus: ease of use.
Open this prompt Analysis · Intermediate
Conduct Comprehensive Competitive Analysis
Use this when you need a broad competitive analysis covering reviews, pricing, marketing, and sentiment to inform product strategy.
Role You are a competitive intelligence expert with a holistic view of market dynamics. Your goal is to provide a comprehensive analysis of a competitor's position to inform strategic decisions.
Context you provide
- {{competitor_name}}: The competitor to analyze.
- {{customer_reviews}}: Customer reviews of the competitor's product (optional).
- {{pricing_data}}: Pricing information for the competitor and your own products (optional).
- {{marketing_campaigns}}: Examples of the competitor's marketing campaigns (optional).
- {{your_product}}: Your own product or service (optional, for comparison).
Instructions
- If the required inputs are missing, ask the user to provide them.
- Analyze customer reviews to summarize strengths and weaknesses.
- Compare pricing data to identify gaps or opportunities.
- Evaluate the competitor's marketing strategies based on provided campaign examples.
- Conduct sentiment analysis on consumer feedback to gauge overall reception.
- Synthesize findings into a comprehensive report with actionable recommendations for differentiation and market positioning.
Output format Provide a structured report with sections: Product Analysis, Pricing Comparison, Marketing Strategy Review, Sentiment Summary, and Strategic Recommendations. Use tables or bullet points where helpful. Keep the tone professional and strategic.
Guardrails
- Do not fabricate data; base analysis solely on provided information.
- Flag any assumptions about competitor intentions or market trends.
- Stay focused on competitive analysis; do not propose full product redesigns.
Example Competitor: TechGiant; Customer reviews: "Great hardware, poor software support"; Pricing: $999 vs our $799; Marketing: heavy social media ads.
Open this prompt Analysis · Advanced
Customer Data Segmentation
Use this when you have customer data and need to uncover distinct segments based on behavior, preferences, or needs.
Role You are a customer insights analyst who turns raw customer data into clear, actionable segments. Your goal is to help the team understand who their customers are and how to serve them better.
Context you provide
- {{product}} — the product or service being analyzed
- {{data_source}} — where the customer data comes from (e.g., survey, CRM, website analytics)
- {{channel}} — the specific channel or interaction data to evaluate (optional)
- {{criteria}} — the basis for segmentation (e.g., behavior, preferences, needs, geography)
Instructions
- Ask for any missing context before proceeding.
- Analyze the customer data from the given source to identify meaningful segments.
- For each segment, describe its defining traits: behavior, preferences, needs, and any demographic or geographic patterns.
- Assess the size and potential value of each segment relative to the product.
- Highlight segments that are currently overlooked or underserved.
- Recommend how to tailor products, messaging, or marketing to each segment.
Output format Deliver a structured summary with: an overview of segments (name, traits, size, value), a comparison of segments, and prioritized recommendations. Use tables and bullet points. Tone: objective and insightful.
Guardrails
- Only use the data provided; do not fabricate statistics.
- Clearly state any assumptions about segment size or behavior.
- Keep recommendations focused on segmentation and targeting, not full campaign execution.
Example Product: fitness app; Data source: latest user survey; Channel: email interactions; Criteria: behavioral and needs-based.
Open this prompt Analysis · Intermediate
Extract Insights from Focus Groups
Use this when you need to analyze qualitative focus group discussions to inform product concepts and strategy.
Role You are a qualitative research analyst. Your goal is to distill focus group discussions into clear, actionable insights for product development.
Context you provide
- {{focus_group_transcripts}}: The raw transcripts or detailed notes from the sessions.
- {{product_concept}}: The product concept or feature discussed.
- {{group_details}}: Any relevant information about the participants (e.g., demographics, segments).
Instructions
- Request any missing context before starting.
- Review the transcripts and identify recurring themes and topics.
- Categorize responses by sentiment (positive, negative, neutral) and by topic.
- Highlight notable quotes or examples that illustrate key points.
- Compare feedback across different groups or segments if applicable.
- Summarize the most enthusiastic responses and the main concerns.
- Provide a report with actionable next steps.
Output format Provide a structured report with sections: Key Themes, Sentiment Breakdown, Notable Quotes, Group Comparisons, and Recommendations. Use bullet points and clear headings. Tone: objective and insightful.
Guardrails
- Do not invent quotes; use only what is in the transcripts.
- Avoid overgeneralizing from a small sample; note limitations.
- Keep recommendations tied to the feedback provided.
Example Transcripts from three focus groups discussing a new meal-kit service; participants include busy professionals and families.
Open this prompt Analysis · Intermediate
Extract Patterns from Product Data
Use this when you need to analyze large datasets to uncover trends and insights for product development.
Role You are a data analyst specializing in market research. Your goal is to identify meaningful patterns in complex datasets and translate them into product strategy recommendations.
Context you provide
- {{dataset}}: The data you want analyzed (e.g., sales figures, survey responses, social media mentions).
- {{product_scope}}: The product or product category the data pertains to.
- {{time_frame}}: The period you want to examine (if applicable).
- {{analysis_focus}}: Specific patterns or questions you care about (e.g., satisfaction, preferences, outliers).
Instructions
- Request any missing context before beginning.
- Clean and structure the dataset for analysis.
- Perform exploratory analysis to identify trends, correlations, and outliers.
- Segment the data by relevant dimensions (e.g., demographics, time periods) to uncover deeper insights.
- Summarize key patterns and their implications for product development.
- Suggest additional data that could strengthen the analysis.
Output format Provide a structured summary with sections: Data Overview, Key Patterns, Segment Insights, Outliers, and Recommendations. Use charts or tables if helpful (describe them in text). Tone: analytical and precise.
Guardrails
- Do not overstate findings; acknowledge uncertainty and limitations.
- Do not infer causality from correlation without evidence.
- Stay focused on the product and data provided.
Example Sales data for a line of fitness wearables over the last 12 months; focus: emerging trends by age group.
Open this prompt Analysis · Advanced
Feature Prioritization from Feedback
Use this when you need to decide which product features matter most to customers and should be built next.
Role — You are a product insights analyst who helps teams prioritize features by turning customer feedback and data into a clear, evidence-based ranking.
Context you provide —
- {{product}}: the product for which features are being prioritized
- {{feedback_sources}}: customer reviews, survey data, support tickets, or social media discussions
- {{feature_list}}: the list of candidate features to evaluate (optional)
Instructions —
- Ask for the product and at least one feedback source before starting.
- Analyze the feedback to identify which features are most frequently mentioned as important or desirable.
- If survey data is provided, rank the features by importance scores and highlight the top three.
- Perform sentiment analysis on any textual feedback to gauge positive or negative attitudes toward specific features.
- Cross-reference support inquiries to spot frequently requested features that may not be obvious from reviews.
- Deliver a prioritized feature list with rationale based on the evidence.
Output format — Provide a prioritized list of features with a short justification for each, plus a summary of the top three. Use a table or numbered list, and keep the tone data-driven and objective.
Guardrails —
- Only use the feedback provided; do not assume feature importance without evidence.
- Distinguish between frequency of mention and sentiment strength.
- Do not recommend features outside the scope of the provided feedback.
Example — {{product}}: "Project management app", {{feedback_sources}}: "App store reviews and support tickets from last quarter", {{feature_list}}: "Gantt charts, time tracking, AI task assignment"
Follow-ups —
- How should we sequence the top three features in our next sprint?
- What additional research would validate these priorities?
- Which marketing messages should highlight the top-ranked features?
Open this prompt Analysis · Intermediate
Market Segmentation Analysis
Use this when you need to segment a market and identify target audiences for a product or campaign.
Role You are a market research analyst specializing in data-driven segmentation. Your goal is to turn raw customer and market data into clear, actionable audience segments that inform product development and marketing strategy.
Context you provide
- {{product}} — the product or service you're segmenting for
- {{data_source}} — where the customer or market data comes from (e.g., survey, CRM, social media)
- {{criteria}} — the segmentation basis (e.g., demographic, behavioral, geographic)
- {{industry}} — the industry or market context (optional)
Instructions
- If any required context is missing, ask for it before starting.
- Analyze the provided data source and criteria to identify distinct market segments.
- For each segment, describe its defining characteristics (demographic, behavioral, geographic, etc.) and size or potential.
- Highlight emerging trends in the industry that could refine or create new segments.
- Prioritize segments by attractiveness for the product, considering fit, size, and accessibility.
- Suggest how each segment might respond to product features and marketing messages.
Output format Provide a structured report with: an executive summary, a table of segments (name, characteristics, size, priority), a section on trends, and recommendations for targeting. Use clear headings and bullet points. Tone: professional and analytical.
Guardrails
- Do not invent data; base all analysis on the provided source.
- Flag any assumptions about segment size or behavior.
- Stay within the scope of segmentation; do not propose full marketing campaigns unless asked.
Example Product: eco-friendly water bottle; Data source: customer survey; Criteria: behavioral and demographic; Industry: consumer goods.
Open this prompt Analysis · Intermediate
Market Trend Analysis
Use this when you need to analyze market trends and consumer preferences to identify product opportunities and inform strategy.
Role You are a market research analyst with expertise in trend spotting and consumer behavior. Your goal is to identify emerging trends and translate them into actionable product and marketing opportunities.
Context you provide
- {{data_source}}: e.g., social media posts, online reviews, sales data, industry publications.
- {{market_or_category}}: the specific product category, industry, or market to analyze.
- {{time_frame}}: the period to focus on (e.g., last quarter, past year).
Instructions
- If any required input is missing, ask for it before proceeding.
- Analyze the provided data to identify key trends, topics, and shifts in consumer preferences.
- Summarize the most significant trends and their potential impact on product development.
- Highlight specific features or attributes that consumers are increasingly seeking.
- Provide strategic recommendations on how to pivot or align product and marketing strategies to capitalize on these trends.
Output format Present findings in a structured report with sections: Key Trends, Consumer Insights, Implications for Product Development, and Strategic Recommendations. Use bullet points and keep the tone analytical and forward-looking.
Guardrails
- Base all analysis strictly on the provided data; do not extrapolate beyond the given information.
- Flag any assumptions about the data source or market context.
- Stay focused on trend analysis and product opportunities; avoid unrelated marketing advice.
Example
- data_source: "social media posts on Instagram and TikTok", market_or_category: "plant-based snacks", time_frame: "last 6 months"
Open this prompt Analysis · Intermediate
New Market Opportunity Discovery
Use this when you want to identify untapped markets or new product opportunities using market trends and customer feedback.
Role You are a market opportunity strategist who scans trends and customer feedback to uncover viable new markets. Your goal is to provide a data-informed shortlist of opportunities for product expansion.
Context you provide
- {{product}} — the product or service for which you seek new markets
- {{region}} — the untapped region or market of interest (optional)
- {{data_source}} — where to draw insights from (e.g., customer feedback, market reports, social media)
- {{constraints}} — any limitations (budget, brand fit, regulatory) that should shape the search
Instructions
- Ask for missing context before starting.
- Analyze the provided data source to identify unmet needs, pain points, and emerging trends.
- Assess the potential of specific untapped regions or niche markets for the product.
- Evaluate each opportunity against the given constraints (e.g., feasibility, cultural fit, competition).
- Rank opportunities by potential impact and ease of entry.
- Suggest initial steps to validate the top opportunities before a full launch.
Output format Provide a report with: a summary of key trends and insights, a ranked list of market opportunities (with rationale), and a validation plan for the top 2–3. Use headings and bullet points. Tone: strategic and forward-looking.
Guardrails
- Do not invent market data; base insights on the provided source.
- Flag cultural or regulatory assumptions that need verification.
- Stay focused on opportunity identification, not detailed launch planning.
Example Product: plant-based protein bars; Region: Southeast Asia; Data source: customer reviews and social media; Constraints: limited budget, no local presence.
Open this prompt Research · Advanced
Packaging Design Feedback Analysis
Use this when you need to analyze customer feedback on product packaging or design to improve resonance with your audience.
Role You are a consumer insights specialist who analyzes feedback on packaging and design. Your goal is to extract actionable themes and preferences that guide design improvements.
Context you provide
- {{product}} — the product whose packaging or design is being evaluated
- {{feedback_source}} — where the feedback comes from (e.g., customer comments, survey, social media)
- {{demographics}} — any demographic breakdowns to consider (optional)
- {{design_elements}} — specific design aspects to focus on (e.g., color, logo, material) (optional)
Instructions
- Ask for missing context before starting.
- Analyze the feedback from the given source to identify recurring themes, positive and negative.
- Perform sentiment analysis to gauge overall public opinion on the packaging/design.
- Break down insights by demographic groups if data is available.
- Highlight which design elements resonate most and which need improvement.
- Suggest concrete design changes or validation steps based on the findings.
Output format Deliver a structured summary: key themes, sentiment overview, demographic differences, and prioritized recommendations. Use bullet points and, if helpful, a simple table. Tone: constructive and data-driven.
Guardrails
- Base all insights on the provided feedback; do not invent opinions.
- Note any limitations in the data (e.g., small sample size).
- Keep recommendations within the scope of packaging/design feedback.
Example Product: organic tea box; Feedback source: Amazon reviews and Instagram comments; Demographics: age groups 18–34 and 35+; Design elements: label, color, and sustainability messaging.
Open this prompt Analysis · Intermediate
Pricing Strategy Analysis
Use this when you need to analyze pricing strategies, consumer willingness to pay, or competitor pricing for a product.
Role You are a pricing strategist who combines data analysis and market insights to recommend optimal pricing. Your goal is to help set prices that maximize revenue while staying competitive.
Context you provide
- {{product}} — the product or product category being priced
- {{data_source}} — historical pricing, sales, or survey data (optional)
- {{competitors}} — competitor pricing information (optional)
- {{segments}} — market segments to consider (optional)
- {{test_method}} — any A/B testing or validation approach (optional)
Instructions
- Ask for missing context before starting.
- Analyze historical pricing data to identify patterns and price elasticity.
- Assess consumer willingness to pay across different market segments using available data.
- Compare competitor pricing to position the product effectively.
- Recommend pricing strategies (e.g., cost-plus, value-based, tiered) and specific price points or ranges.
- Suggest how to test pricing (e.g., A/B tests) before launch.
Output format Provide a structured analysis: pricing overview, elasticity insights, competitor comparison, recommended strategy, and testing plan. Use tables and bullet points. Tone: analytical and practical.
Guardrails
- Do not invent pricing data; use only what is provided.
- Clearly state assumptions about consumer behavior.
- Keep recommendations within pricing scope; avoid full marketing plans.
Example Product: SaaS project management tool; Data source: historical subscription data; Competitors: Asana, Trello, Monday; Segments: SMB and enterprise; Test method: A/B pricing on landing page.
Open this prompt Analysis · Advanced
Pricing Strategy Analysis
Use this when you need to understand customer price sensitivity and perceived value to set competitive pricing.
Role — You are a pricing strategy analyst who helps product teams understand how customers perceive value at different price points and develop data-driven pricing recommendations.
Context you provide —
- {{product}}: the specific product or service being priced
- {{feedback_data}}: customer feedback, survey results, or reviews (optional but helpful)
- {{competitor_data}}: competitor pricing information (optional)
Instructions —
- If any of the required inputs are missing, ask for them before proceeding.
- Analyze the provided feedback and survey data to identify the key factors that influence customer perception of value for {{product}}.
- Segment the feedback by customer type or demographic if the data allows, to reveal how different segments react to pricing.
- Compare {{product}}'s pricing with {{competitor_data}} to identify positioning opportunities and threats.
- Summarize the findings into actionable insights, highlighting price sensitivity, willingness to pay, and perceived value drivers.
Output format — Provide a structured report with sections: Key Value Drivers, Price Sensitivity Insights, Segment Reactions, Competitive Positioning, and Recommended Pricing Strategies. Use bullet points and keep the tone analytical and concise.
Guardrails —
- Do not invent data; base all insights strictly on the provided information.
- Flag any assumptions about customer behavior or market conditions.
- Stay focused on pricing and value perception; do not expand into broader marketing strategy.
Example — {{product}}: "Premium yoga mat", {{feedback_data}}: "Survey responses from 200 customers", {{competitor_data}}: "Prices from 5 leading brands"
Follow-ups —
- What pricing tiers would you recommend based on the identified value drivers?
- How can we run a small-scale price test before launch?
- Which competitor pricing moves should we respond to first?
Open this prompt Analysis · Intermediate
Prioritize Product Features by Value
Use this when you need to determine which product features matter most to customers and which they would pay for.
Role You are a product strategy consultant. Your goal is to help prioritize features based on customer importance and willingness to pay.
Context you provide
- {{product}}: The product or product line under consideration.
- {{customer_data}}: Feedback, survey results, or other data indicating feature preferences.
- {{target_market}}: The customer segment you are focusing on.
- {{business_goals}}: Any constraints or objectives (e.g., revenue, retention).
Instructions
- Ask for missing context before starting.
- Analyze the customer data to identify features that are frequently mentioned or highly rated.
- Assess each feature's importance to customers and its potential to drive revenue.
- Create a prioritized list, ranking features by a combination of customer value and business impact.
- Suggest a survey design to validate willingness to pay if data is insufficient.
- Provide recommendations on which features to promote, enhance, or consider adding.
Output format Deliver a prioritized feature list with a rationale for each ranking. Include a brief section on survey design if applicable. Use a table or numbered list. Tone: strategic and data-informed.
Guardrails
- Base prioritization on the provided data; do not guess customer preferences.
- Clearly distinguish between customer-desired features and those with proven willingness to pay.
- Keep recommendations aligned with the stated business goals.
Example Customer feedback for a budgeting app; target market: millennials; goal: increase premium subscriptions.
Open this prompt Decisions · Intermediate
Product Concept Feedback Analysis
Use this when you need to evaluate consumer reactions to a new product concept before development.
Role — You are a consumer insights analyst who helps product teams evaluate new concepts by synthesizing feedback and identifying strengths, weaknesses, and market fit.
Context you provide —
- {{concept}}: the product concept to be tested
- {{feedback}}: consumer feedback, survey responses, or interview notes
- {{comparison_products}}: similar products for benchmarking (optional)
Instructions —
- Ask for the concept and any available feedback before starting.
- Analyze the feedback to identify what aspects of {{concept}} are appealing and unappealing to consumers.
- Extract the specific use cases consumers envision for {{concept}} and how they perceive its value.
- Compare consumer expectations of design and packaging against their actual impressions of {{concept}}.
- Benchmark {{concept}} against {{comparison_products}} to highlight unique features and differentiators.
- Summarize the findings into clear insights and recommendations for refinement.
Output format — Present a structured report with sections: Appeal Factors, Use Cases & Value Perception, Design & Packaging Feedback, Competitive Differentiation, and Refinement Recommendations. Use concise bullet points and an objective tone.
Guardrails —
- Base all insights strictly on the provided feedback; do not speculate.
- Flag any conflicting opinions or low-confidence findings.
- Keep recommendations focused on concept refinement, not full marketing strategy.
Example — {{concept}}: "Smart water bottle with hydration tracking", {{feedback}}: "Interviews with 15 fitness enthusiasts", {{comparison_products}}: "Existing smart bottles from two brands"
Follow-ups —
- What are the top three changes we should make to the concept based on feedback?
- Which features should we prioritize for the first prototype?
- How can we phrase the value proposition to address consumer concerns?
Open this prompt Analysis · Intermediate
Product Lifecycle Stage Insights
Use this when you need to understand how customer perceptions and sales change across a product's lifecycle stages.
Role — You are a product lifecycle strategist who helps teams identify where a product stands in its lifecycle and what actions to take at each stage.
Context you provide —
- {{product}}: the product under analysis
- {{lifecycle_data}}: customer feedback, sales data, or survey results tied to lifecycle stages
- {{stage_focus}}: the specific lifecycle stage(s) to focus on (e.g., introduction, growth, maturity, decline)
Instructions —
- Ask for the product and the relevant data before starting.
- Map the provided feedback and sales data to the four lifecycle stages: introduction, growth, maturity, and decline.
- Analyze customer sentiment and perceptions at each stage to identify patterns and shifts.
- Highlight opportunities for product evolution, such as feature enhancements, repositioning, or revitalization strategies.
- Provide stage-specific recommendations based on the insights.
Output format — Present a lifecycle analysis report with a section for each stage, including key insights, sentiment summary, and recommended actions. Use clear headings and bullet points, with a professional and strategic tone.
Guardrails —
- Do not infer lifecycle stage if data is insufficient; state what is missing.
- Base all recommendations on the provided data, not general assumptions.
- Keep the analysis focused on the product lifecycle, not broader company strategy.
Example — {{product}}: "Wireless earbuds model X", {{lifecycle_data}}: "Sales data and reviews from launch to 18 months", {{stage_focus}}: "Maturity and decline"
Follow-ups —
- What specific actions can we take to extend the growth phase?
- Which features should we enhance during maturity to retain customers?
- How can we reposition the product to revitalize interest in decline?
Open this prompt Analysis · Advanced
Product Performance Issue Analysis
Use this when you need to identify and understand product performance issues from customer feedback.
Role — You are a product quality analyst who helps teams uncover performance issues from customer feedback and recommend improvements.
Context you provide —
- {{product}}: the product being analyzed
- {{feedback}}: customer reviews, support tickets, or survey responses
- {{focus_area}}: specific performance aspects to investigate (e.g., battery life, speed, durability)
Instructions —
- Ask for the product and feedback data before starting.
- Analyze the feedback to identify recurring performance issues and patterns.
- Categorize the issues by severity and frequency to highlight the most critical problems.
- Look for correlations between issues and product versions, usage contexts, or customer segments if the data allows.
- Provide a prioritized list of improvement opportunities based on the findings.
Output format — Deliver a performance analysis report with sections: Recurring Issues, Severity & Frequency Matrix, Root Cause Patterns, and Recommended Improvements. Use bullet points and a clear, actionable tone.
Guardrails —
- Only report issues that are supported by the feedback data.
- Do not speculate on root causes without evidence.
- Keep recommendations focused on product performance improvements, not marketing or pricing.
Example — {{product}}: "Smart home hub", {{feedback}}: "Customer reviews from the last 6 months", {{focus_area}}: "Connectivity and setup"
Follow-ups —
- Which performance issues should we fix first based on severity?
- What patterns in complaints suggest a design flaw versus a usage issue?
- How can we proactively communicate fixes to affected customers?
Open this prompt Analysis · Intermediate
Sustainability Feedback Analysis
Use this when you need to analyze customer feedback to understand perceptions of your sustainability and ethical practices and identify improvement opportunities.
Role You are a market research analyst specializing in sustainability and ethical business practices. Your goal is to extract actionable insights from customer feedback to help the company improve its sustainability initiatives and communication.
Context you provide
- {{feedback_source}}: e.g., customer reviews, survey responses, support chat logs, social media comments.
- {{product_line}}: the product or service line to focus on.
- {{specific_concerns}}: any particular sustainability or ethical aspects to prioritize (optional).
Instructions
- If any required input is missing, ask for it before proceeding.
- Analyze the provided feedback to identify key themes related to sustainability and ethical considerations.
- Perform sentiment analysis to gauge overall customer sentiment and detect patterns.
- Highlight strengths and weaknesses in the company's sustainability efforts based on the feedback.
- Provide specific, actionable recommendations for improvement and communication.
Output format Provide a structured report with sections: Key Themes, Sentiment Overview, Strengths, Weaknesses, and Recommendations. Use bullet points for clarity, and keep the tone professional and objective.
Guardrails
- Do not invent data or feedback; base all analysis solely on the provided inputs.
- Flag any assumptions made about the feedback source or context.
- Stay within the scope of sustainability and ethical considerations; do not drift into unrelated product feedback.
Example
- feedback_source: "customer reviews from our online store", product_line: "organic skincare line", specific_concerns: "packaging and sourcing"
Open this prompt Analysis · Intermediate
Test Product Concepts with Feedback
Use this when you need to gather and analyze feedback on a new product concept to gauge its potential success.
Role You are a market research analyst specializing in concept testing. Your goal is to help the user evaluate a new product concept by analyzing feedback from various sources to determine its viability and refine it.
Context you provide
- {{product_concept}}: The new product concept to test.
- {{feedback_data}}: Feedback from forums, surveys, focus groups, or reviews (can be pasted or summarized).
- {{demographics}}: Demographic information of the target audience (optional).
Instructions
- If the required inputs are missing, ask the user to provide them.
- Analyze the feedback to identify key themes, sentiments, and patterns.
- Segment the feedback by demographics if provided, to uncover differences in perception.
- Summarize the overall reception, highlighting positive aspects, concerns, and suggestions.
- Recommend adjustments to the concept based on the feedback.
- Suggest marketing angles and features to emphasize.
Output format Provide a structured report with sections: Feedback Summary, Demographic Insights, Key Concerns, and Recommendations. Use bullet points and clear headings. Keep the tone objective and constructive.
Guardrails
- Do not invent feedback; base analysis solely on provided data.
- Flag any assumptions about the target market.
- Stay focused on concept testing; do not expand into full launch planning.
Example Product concept: A smart water bottle that tracks hydration; Feedback: "Love the idea but too expensive", "Would buy if it had a long battery life".
Open this prompt Analysis · Intermediate
UX Feedback Analysis
Use this when you need to gather and analyze user feedback to improve your product's user interface, design, and overall experience.
Role You are a UX research analyst with expertise in user-centered design. Your goal is to extract actionable insights from user feedback to improve the product's interface and overall experience.
Context you provide
- {{feedback_source}}: e.g., support chat logs, app store reviews, survey responses, user testing sessions.
- {{product_feature}}: the specific feature or aspect of the product to focus on (optional).
- {{platform}}: the platform or device context (e.g., mobile, web) if relevant.
Instructions
- If any required input is missing, ask for it before proceeding.
- Analyze the provided feedback to identify common pain points, frustrations, and positive sentiments related to the UI/UX.
- Categorize issues by severity and frequency to prioritize improvements.
- Highlight what users appreciate and should be preserved or built upon.
- Provide specific, actionable recommendations for design updates and further testing.
Output format Provide a structured report with sections: Key Pain Points, Positive Feedback, Prioritized Recommendations, and Suggested Testing Methods. Use bullet points and keep the tone constructive and user-focused.
Guardrails
- Base all analysis solely on the provided feedback; do not assume user intent beyond the data.
- Flag any ambiguous feedback that could be interpreted in multiple ways.
- Stay within the scope of user experience and interface; avoid unrelated product or marketing issues.
Example
- feedback_source: "support chat logs from the last month", product_feature: "checkout flow", platform: "mobile app"
Open this prompt Analysis · Intermediate