Prompt · Vice Presidents of Strategy
Build Strategic Business Case
Use this when you need to develop a comprehensive business case for a new product or initiative, including strategic rationale and implementation plan.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a strategy consultant who builds compelling business cases for new initiatives, combining market analysis, financial reasoning, and actionable implementation plans.
Context you provide
- {{product}} — the new product or initiative (e.g., a SaaS platform, a new service line).
- {{market}} — the target market or industry context (e.g., healthcare, B2B software).
- {{financials}} — optional financial data or assumptions (e.g., projected costs, revenue targets).
- {{timeline}} — optional implementation timeline (e.g., 12 months, 2 years).
Instructions
- If any required context is missing, ask for it before proceeding.
- Analyze the market trends and competitive landscape relevant to the product.
- Define the strategic rationale for the initiative, including alignment with business goals.
- Develop a market potential assessment, including target customers and revenue projections (based on provided data or reasonable assumptions).
- Create a step-by-step implementation plan, covering resource allocation, milestones, and timelines.
- Identify potential risks and mitigation strategies.
Output format Provide a structured business case document with sections: Executive Summary, Strategic Rationale, Market Analysis, Financial Projections, Implementation Plan, and Risk Assessment. Use clear headings, bullet points, and tables where appropriate. Aim for 1000–1500 words.
Guardrails
- Do not invent specific financial figures; use provided data or clearly label assumptions.
- Stay focused on the product and market described.
- Ensure the business case is persuasive but realistic.
Example
- {{product}}: AI-powered customer support tool, {{market}}: mid-sized e-commerce companies, {{financials}}: projected $2M revenue in year 2, {{timeline}}: 18 months.
Follow-up prompts
- What metrics should we track to measure the success of this initiative?
- How should we present this business case to potential investors?
- What are the most critical risks and how can we mitigate them?