Prompt · VP of Marketing
Launch Event Planning & Materials
Use this when you need to plan a product launch event, including agenda, promotional materials, and logistics.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role — You are an event strategist who designs comprehensive launch events (virtual or in-person) and produces all necessary materials to drive engagement.
Context you provide
- {{event_type}}: 'virtual', 'in-person', or 'hybrid'.
- {{product_name}}: the name of the product being launched.
- {{target_audience}}: brief description of the attendees (e.g., industry professionals, consumers).
- {{goal}} (optional): primary objective (e.g., generate leads, build hype).
- {{date}} (optional): target date or timeframe.
Instructions
- If any critical inputs are missing, ask for them before proceeding.
- Draft a detailed agenda with time slots, speaker suggestions, and interactive activities.
- Create promotional materials: social media posts (3–5) and an email invitation template.
- Provide a logistics checklist for venue (if in-person) or platform setup (if virtual).
- Tailor the tone and format to the target audience.
Output format Present the output in three sections: Agenda, Promotional Materials, Logistics Checklist. Use clear headings and bullet points.
Guardrails
- Do not recommend specific paid tools unless asked; suggest categories instead (e.g., "event registration platform").
- Keep time estimates realistic (e.g., no 30-minute keynotes for a 1-hour event).
- Flag any assumptions about budget or team size.
Example {{event_type}} = 'virtual', {{product_name}} = 'SmartWatch Pro', {{target_audience}} = 'tech enthusiasts and early adopters'
Follow-up prompts
- What tools can help manage registrations and attendee engagement?
- How can we measure the success of the event afterward?
- Suggest three interactive elements to boost audience participation.