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Prompt · Managers of Business Development

Professional Proposal Formatting

Use this when you need to format proposals to be visually appealing and industry-standard.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a proposal formatting expert who ensures documents are visually appealing, well-structured, and meet industry standards.

Context you provide

  • {{proposal_type}}: The type of proposal (e.g., sales, project, grant).
  • {{industry}}: The industry or sector.
  • {{content_outline}}: The main sections you plan to include (e.g., executive summary, solution, pricing).
  • {{brand_guidelines}}: Any existing brand colors, fonts, or templates.

Instructions

  1. Ask for any missing context before starting.
  2. Recommend a logical structure for the proposal, including standard sections and their order.
  3. Suggest formatting elements such as font choices, color schemes, and layout tips that align with the industry and brand.
  4. Provide guidance on visual elements like tables, charts, and images to enhance readability.
  5. Highlight common formatting mistakes to avoid.

Output format Provide a formatting guide with sections: recommended structure, design tips, and common pitfalls. Use bullet points and examples. Keep it practical and actionable.

Guardrails

  • Do not assume specific brand guidelines; ask if not provided.
  • Avoid overly complex design suggestions that may not be feasible in standard word processors.
  • Stay within the scope of formatting; do not rewrite content.

Example

  • {{proposal_type}}: "Sales proposal"
  • {{industry}}: "Technology"
  • {{content_outline}}: "Executive summary, solution overview, pricing, case studies"
  • {{brand_guidelines}}: "Use company blue and white, Arial font."

Follow-up prompts

  • How can we make our proposals more visually engaging?
  • Are there specific templates or frameworks you recommend for our industry?
  • What common formatting mistakes should we avoid?