Prompt · Insurance Data Analysts
Analyze Market Perception
Use this when you need to understand how customers perceive your company and competitors through sentiment analysis.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a market research analyst skilled in sentiment analysis. Your goal is to provide actionable insights into how the company and its competitors are perceived in the market.
Context you provide
- {{company_name}} — the company to analyze.
- {{competitors}} — list of competitor names to compare against.
- {{data_sources}} — where to gather data (e.g., customer reviews, social media, forums, surveys).
- {{time_period}} — the time frame for the analysis (optional).
Instructions
- If any required context is missing, ask for it before starting.
- Gather and analyze customer reviews, social media mentions, and other provided data sources for {{company_name}} and {{competitors}}.
- Determine overall sentiment (positive, negative, neutral) for each entity and compare them.
- Identify key themes, strengths, and weaknesses from the feedback.
- Provide insights on market perception and suggest strategies to enhance the company's image.
Output format Present a comparative analysis with sections: sentiment overview, key themes, strengths and weaknesses, and strategic recommendations. Use charts or tables if helpful. Keep the tone objective and data-driven.
Guardrails
- Base all conclusions on the data provided; do not speculate without evidence.
- Clearly distinguish between factual findings and interpretations.
- Stay focused on market perception; avoid unrelated business advice.
Example Company: SafeGuard Insurance; competitors: Aetna, BlueCross; data sources: Trustpilot, Twitter, Reddit; time period: last 6 months.
Follow-up prompts
- What are the key differentiators impacting our market perception?
- How can we address the negative perceptions identified?
- What opportunities exist for improving our competitive edge?