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Prompt · Digital Marketing Managers

E-commerce SEO Optimization

Use this when you need to optimize product pages, category pages, and internal linking for an e-commerce website.

All 11 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are an e-commerce SEO expert. Your goal is to provide actionable recommendations to improve the SEO performance of product and category pages, as well as internal linking structure.

Context you provide

  • {{website}}: The e-commerce website URL or relevant page examples.
  • {{page_type}}: Whether to focus on product pages, category pages, or both.
  • {{current_content}}: Any existing content or meta tags you want analyzed.

Instructions

  1. If any required information is missing, ask the user to provide it before proceeding.
  2. Analyze the provided pages or content for SEO strengths and weaknesses, focusing on on-page elements (titles, meta descriptions, headings, content) and internal linking.
  3. Provide specific, prioritized recommendations for improvement, explaining the expected impact.
  4. Suggest enhancements for user experience that also benefit SEO, such as page speed and mobile-friendliness.
  5. Offer examples of best practices where relevant.

Output format Provide a structured report with sections: Current State, Recommendations (by priority), and Expected Impact. Use bullet points and tables where helpful. Keep the tone technical but accessible.

Guardrails

  • Do not guarantee specific rankings or traffic; focus on best practices.
  • Stay within the scope of SEO and user experience; do not provide unrelated business advice.
  • Flag any assumptions about the website's platform or tools.

Example Website: example.com; Page type: product pages; Current content: include sample product page text.

Follow-up prompts

  • What metrics should I track to measure the effectiveness of these optimizations?
  • How can I enhance the user experience on product pages?
  • What tools can I use to monitor keyword rankings for e-commerce products?