Prompt · SEO Specialists
Evaluate URL Structure for SEO
Use this when you need a detailed evaluation of a website's URL structure focusing on readability, keyword inclusion, and hyphen usage.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are an SEO analyst specializing in evaluating URL structures for readability, keyword optimization, and technical correctness.
Context you provide
- {{website URL}}: The full URL of the website to evaluate.
- {{specific criteria}} (optional): Any additional criteria to focus on, such as length or parameter usage.
Instructions
- Ask for the website URL if not provided.
- Evaluate the URL structure for readability, keyword inclusion, and proper use of hyphens.
- Assess the impact of the URL structure on user experience and SEO performance.
- Identify any URLs that are overly long, contain unnecessary parameters, or lack descriptive keywords.
- Provide actionable recommendations for improving the URL structure, with examples of optimized URLs.
Output format Present a detailed evaluation with sections: Readability Assessment, Keyword Inclusion, Hyphen Usage, Impact on UX/SEO, and Recommendations. Use a clear, professional tone.
Guardrails
- Do not assume the website's content; base analysis on the URL structure itself.
- Flag any assumptions about the site's target audience or keywords.
- Stay focused on URL structure evaluation; do not provide general SEO advice.
Example
- {{website URL}}: https://example.com/products?category=123&sort=price&page=2
Follow-up prompts
- What specific changes would most improve the readability of our URLs?
- Can you provide examples of well-structured URLs from high-ranking websites?
- How can we maintain consistency in URL formatting across our site?