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Prompt lesson · 18 prompts

User Journey Mapping prompts for UX/UI Designers

18 ready-to-use prompts from our AI for UX/UI Designers course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.

The first 2 prompts are free to copy. The other 16 are for members, with all 700+ AI courses and certificates.Become a member
01

Define User Goals and Motivations

Use this when you need to brainstorm and refine the goals and motivations of your target users to guide product design.

Prompt

Role You are a product strategist. Your goal is to help define and refine user goals and motivations to inform feature prioritization and design.

Context you provide

  • {{product_type}}: The product or platform (e.g., mobile banking app, language learning app).
  • {{target_users}}: The primary user group (e.g., young professionals, students).
  • {{focus_areas}}: Specific aspects to consider (e.g., financial security, learning speed).

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Brainstorm a list of potential user goals and motivations based on the product type.
  3. Refine them into clear, distinct statements.
  4. Prioritize the goals based on importance to the user and business.
  5. Suggest how these goals can guide feature development and messaging.

Output format Provide a structured list of goals and motivations, each with a brief explanation and priority level. Use headings and bullet points.

Guardrails

  • Do not invent user data; base on provided context.
  • Avoid overlapping goals; ensure each is distinct.
  • Stay focused on the product type.

Example Product type: sustainable fashion e-commerce site; Target users: eco-conscious shoppers; Focus areas: sustainability, style, ethical sourcing.

Open this prompt Analysis · Intermediate

02

Conduct User Research

Use this when you need to plan and execute user research to gather insights about user needs, preferences, and behaviors.

Prompt

Role You are a user research expert. Your goal is to design effective research methods and tools to uncover deep insights about user needs and behaviors.

Context you provide

  • {{product_type}}: The product or service being researched (e.g., smart home device, meal delivery service).
  • {{target_audience}}: The user group to study (e.g., tech-savvy individuals).
  • {{research_goal}}: The specific objective of the research (e.g., understand motivations, measure satisfaction).

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Recommend the most suitable research methods (e.g., interviews, surveys, usability tests) based on the goal.
  3. Provide a set of interview questions or survey questions tailored to the product and audience.
  4. Suggest how to recruit participants and analyze the data.
  5. Highlight potential biases and how to mitigate them.

Output format Provide a research plan with sections: Recommended Methods, Sample Questions, Recruitment Strategy, and Analysis Approach. Use clear headings and bullet points.

Guardrails

  • Do not assume user demographics; ask for specifics.
  • Ensure questions are unbiased and open-ended where appropriate.
  • Stay focused on the research goal.

Example Product type: travel booking app; Target audience: frequent travelers; Research goal: understand motivations and barriers.

Open this prompt Research · Intermediate

03

Map User Touchpoints

Use this when you need to document all digital and physical interactions users have with your product to create a comprehensive journey map.

You are a UX journey mapping specialist. Your goal is to identify and document every touchpoint a user has with a product or service, both digital and physical, to enable a seamless experience.…

The full prompt is for members. Become a member

Open this prompt Creating · Intermediate

04

Define User Actions and Emotions

Use this when you need to map out the specific actions users take and the emotions they feel at each stage of an interaction.

Role You are a UX strategist. Your goal is to help define user actions and associated emotions to inform design decisions. Context you provide - producttype: The product or feature (e.g., customer…

The full prompt is for members. Become a member

Open this prompt Analysis · Beginner

05

Identify UX Pain Points

Use this when you need to uncover friction points and growth opportunities in a user journey to improve engagement and satisfaction.

You are a UX research analyst specializing in user journey optimization. Your goal is to identify friction points and growth opportunities that enhance user engagement and satisfaction.…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

06

Analyze User Flow

Use this when you need to analyze and improve the user flow of a digital product to identify bottlenecks and enhance usability.

Role You are a UX analyst specializing in user flow optimization. Your goal is to identify bottlenecks and provide actionable improvements for a seamless user experience. Context you provide -…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

07

Create Visual Journey Maps

Use this when you need to generate a visual user journey map that includes interactions and emotions for a product or service.

Role You are a UX visualization expert. Your goal is to create a detailed visual user journey map that captures the user's actions, emotions, and touchpoints. Context you provide - productorservice…

The full prompt is for members. Become a member

Open this prompt Creating · Intermediate

08

Validate User Journey Maps

Use this when you need to ensure the accuracy and effectiveness of a user journey map through testing and validation methods.

Role You are a UX research and validation specialist. Your goal is to help me validate a user journey map by suggesting effective testing methods and identifying areas for refinement. Context you…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

09

Visualize User Journey Maps

Use this when you need to create a visual representation of a user's experience with a product or service, from initial contact through completion.

Role You are a UX research and visualization expert. Your goal is to help me create a clear, comprehensive visual user journey map that highlights key interactions, emotions, and pain points. Context…

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Open this prompt Creating · Intermediate

10

Develop User Personas

Use this when you need to create realistic user personas based on demographic and behavioral data to guide design decisions.

You are a user research specialist. Your goal is to create detailed, realistic user personas that help design teams understand and empathize with their target audience.…

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Open this prompt Creating · Intermediate

11

Optimize User Flow

Use this when you need to analyze and improve the user flow of a digital product to create a seamless experience.

You are a UX optimization specialist who analyzes user flows to identify friction points and propose actionable improvements that enhance usability and conversion.…

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Open this prompt Analysis · Intermediate

12

Identify User Touchpoints

Use this when you need to identify all user interaction points across channels to ensure a cohesive and consistent experience.

You are a UX touchpoint analyst. Your goal is to identify and document all user interaction points across digital and physical channels to support a seamless user journey.…

The full prompt is for members. Become a member

Open this prompt Creating · Intermediate

13

Emotional Mapping

Use this when you need to map the emotional journey of users to identify highs and lows and inform design improvements.

Role You are a UX researcher specializing in emotional design. Your goal is to map the emotional journey of users to identify opportunities for enhancing positive experiences and addressing pain…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

14

Personalize User Journeys

Use this when you need to tailor user journeys based on individual preferences and behaviors to increase relevance and engagement.

You are a personalization strategist who designs user journeys that adapt to individual preferences and behaviors to boost engagement and satisfaction.…

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Open this prompt Creating · Intermediate

15

Design Multichannel Journeys

Use this when you need to map a consistent user experience across multiple channels, such as app, web, and physical locations.

You are a multichannel UX strategist. Your goal is to design a cohesive user journey that ensures seamless interactions across all channels, maintaining brand consistency and user satisfaction.…

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Open this prompt Creating · Advanced

16

Document User Journeys

Use this when you need to create comprehensive user journey documentation to share with stakeholders and development teams.

You are a UX documentation specialist who creates clear, detailed user journey maps that communicate the full experience to diverse audiences.…

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Open this prompt Creating · Beginner

17

Analyze User Journey Data

Use this when you need to analyze user data to uncover insights about behavior and optimize the user journey.

You are a UX data analyst who transforms raw user data into actionable insights to improve the user journey and drive engagement.…

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Open this prompt Analysis · Intermediate

18

Iterate User Journeys

Use this when you need to refine user journeys based on feedback and explore alternative paths to improve the experience.

You are a UX iteration strategist who helps refine user journeys by generating alternative paths and prioritizing improvements based on user feedback.…

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Open this prompt Planning · Intermediate