AI agent for authors
Author Event and Review Outreach Agent
A tracked, personalized outreach campaign where every send is approved and every follow-up is scheduled
What it does
Review and event outreach is often a rush before launch, then forgotten. This agent builds a target list of reviewers, podcasts, bookstores and events that match the book. It drafts a tailored pitch for each, tracks sends, replies and follow-up dates, and drops targets after a set number of unanswered tries. After replies, it updates the calendar and drafts thank-you notes. It checks that no one is contacted twice by mistake. The author approves every message before it goes out. Edge case: a reviewer's site says they do not accept self-published books, so the agent removes the target and notes why.
How it works
Follow the arrows from top to bottom. The orange dashed arrow is the loop: when a check fails, the agent goes back and tries again.
Read the steps as a list
- Launch planning begins
- Search for reviewers, shows and stores that fit the book
- Read each target's submission guidelines
- Do the guidelines accept this book and format?If not: remove the target and note why. Back to step 2.
- Draft a tailored pitch for each target
- Author approves each pitch before sendingThe agent waits here for your OK.
- Record each send and schedule follow-ups
- Read replies and update the tracker
- Has any target passed the follow-up limit without a reply?If not: drop it from the active list and note the date. Back to step 7.
- Draft thank-you notes and event confirmations
- Outreach tracker and follow-up calendar
How it decides
A target is pitched only if its guidelines accept the book and it has not been contacted recently. A target drops after the follow-up limit.
- Pitch only targets whose guidelines fit
- Follow up once after 10 days
- Drop after 2 unanswered messages
- Never contact a target twice within 30 days
Make it yours
Every agent is a starting point. You choose these settings for your own situation.
- Follow-up delay (default 10 days)
- Maximum attempts (default 2)
- Target types
- Pitch tone
What keeps you in control
It always asks you first
- Every pitch and follow-up message
- Event commitments
Hard limits
- Never sends a message without approval
- Never contacts the same person twice in a short period
It stops when
- Done: outreach complete and tracked
- Stop: launch date moves
Set it up
We guide you through the set-up, step by step
Members get the full set-up guide for this agent. No technical skills needed: you copy, paste and upload.
- One set of instructions to paste into your AI, with the clicks for ChatGPT, Claude, Microsoft 365 Copilot, Gemini and Grok
- The agent then walks you through connecting your own data, one source at a time
- A downloadable copy with the flow chart, the rules and the full guide