Complete AI Training
Sign inGet my AI kit

Your job's AI kit

Get your AI kit

Tell us who you are and what you do. We show you your kit right away and email you the link: skills, prompts, AI agents, MCP servers and courses for your job.

500+ jobs ready, and we make a kit for any other job. No payment needed to look.

Share

AI agent for vp of marketings

Marketing Agency Performance Review Agent

Hold the agency to scope and targets and give the VP evidence for the renewal decision

AnalysisDecisionsExecutives and strategyMarketingManagement
See how it worksGet access
Marketing Agency Performance Review Agent: what goes in, what the agent does and what you get

What it does

The agency retainer renews each year, yet the VP cannot say what the money delivered. This agent pulls the agency's deliverables, spend and results, and compares them with the contract scope and goals. It checks whether agreed items were delivered on time, whether hours or fees match the scope, and whether results hit the targets, such as leads or traffic. It flags missed targets and scope creep, for example work billed that is outside the contract. It drafts questions for the agency and checks the replies against the data. If an answer does not explain the gap, it flags it again. It produces a scorecard and options for the renewal. The VP approves any renewal, change or notice. Edge case: a one-off campaign billed separately is tagged and excluded from the retainer scorecard.

How it works

Follow the arrows from top to bottom. The orange dashed arrow is the loop: when a check fails, the agent goes back and tries again.

Start and resultWhat it doesA check on its own workWaits for your OKGoes back and retries
Yes, continueApprovedYes, continueApprovedNoNo 1 STARTS WHEN Review period ends 2 USES A TOOL Pull deliverables, invoices and results 3 DOES Compare delivered work and results with the contractscope and targets 4 CHECKS THE RESULT Are all targets and deliverables within 10 percentof plan? If not: List the gaps and billed items outside scope.Back to step 2. 5 DOES Draft questions for the agency 6 YOU APPROVE VP approves the questions before they are sent 7 USES A TOOL Record the agency's answers 8 CHECKS THE RESULT Do the answers explain every gap with evidence? If not: Flag open gaps and draft follow-up questions.Back to step 5. 9 DOES Build the scorecard and renewal options 10 YOU APPROVE VP approves any renewal, change or notice 11 RESULT Agency scorecard and decision
Read the steps as a list
  1. Review period ends
  2. Pull deliverables, invoices and results
  3. Compare delivered work and results with the contract scope and targets
  4. Are all targets and deliverables within 10 percent of plan?If not: List the gaps and billed items outside scope. Back to step 2.
  5. Draft questions for the agency
  6. VP approves the questions before they are sentThe agent waits here for your OK.
  7. Record the agency's answers
  8. Do the answers explain every gap with evidence?If not: Flag open gaps and draft follow-up questions. Back to step 5.
  9. Build the scorecard and renewal options
  10. VP approves any renewal, change or noticeThe agent waits here for your OK.
  11. Agency scorecard and decision

How it decides

It compares delivered items and results with the contract and flags any gap above 10 percent on a target or any billed item outside scope.

  • Flag a target missed by more than 10 percent
  • Flag any billed item not in the contract scope
  • Require evidence for each explanation
  • Compare fees to the hours or deliverables promised

Make it yours

Every agent is a starting point. You choose these settings for your own situation.

  • Target gap tolerance (default 10 percent)
  • Review frequency (default monthly)
  • Scorecard measures (default delivery, results, cost)
  • Scope source (default the signed contract)

What keeps you in control

It always asks you first

  • VP approves questions to the agency
  • VP approves any renewal, change or notice

Hard limits

  • Never contact the agency without VP approval
  • Never alter or terminate a contract
  • Base every flag on documents

It stops when

  • Done: Scorecard and decision recorded
  • Stop: Contract terms are unclear, so hand to the VP and legal

Set it up

We guide you through the set-up, step by step

Members get the full set-up guide for this agent. No technical skills needed: you copy, paste and upload.

10 minto set it up in your AI
5 AIsChatGPT, Claude, Copilot, Gemini, Grok
  • One set of instructions to paste into your AI, with the clicks for ChatGPT, Claude, Microsoft 365 Copilot, Gemini and Grok
  • The agent then walks you through connecting your own data, one source at a time
  • A downloadable copy with the flow chart, the rules and the full guide
Get access to this agent

An example run

What happensFor Q2 the agency promised 120 leads and delivered 94, 22 percent short. It billed $6,800 for a video not in scope. The agent drafts 2 questions. The agency explains the lead gap with a paused campaign but offers no data, so the agent flags it again. The VP approves a request for a credit.

More agents for vp of marketings

Monitoring · Analysis

Email Launch Sequence Performance Agent

A launch sequence that is adjusted in time when numbers fall behind past launches.

10 steps2 checks13 jobs
Communication · Education

Testimonial and Case Study Collection Agent

A set of permissioned testimonials and case studies collected at the right moment.

11 steps2 checks3 jobs
Decisions · Executives and strategy

Pricing and Packaging Review Agent

A recommendation that shows the effect of each pricing option on revenue and current customers.

10 steps2 checks11 jobs
Reporting · Executives and strategy

Win-Loss Interview Program Agent

A set of win-loss interviews that show why deals are really won or lost.

11 steps2 checks7 jobs