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AI agent for content marketing managers

Monthly Content Performance Review Agent

Show which content drives leads and pipeline and what to change

Monthly Content Performance Review Agent: what goes in, what the agent does and what you get

What it does

Content teams need to know which pieces drive business results, not just page views. When the month ends, this agent pulls traffic, engagement, conversions and assisted pipeline for each piece. First it checks data quality, such as missing tracking codes or conversions counted twice. It fixes what it can and flags the rest before reporting, so leadership does not see wrong numbers. It then groups content by topic, format and funnel stage, ranks pieces by conversions, and finds top and bottom performers compared with goals. It drafts a report with three clear recommendations, such as updating a high-traffic page that converts poorly. The content manager approves the report before it goes to leadership. Edge case: a piece published less than 30 days ago is reported separately, since it has not had time to perform.

How it works

Follow the arrows from top to bottom. The orange dashed arrow is the loop: when a check fails, the agent goes back and tries again.

Start and resultWhat it doesA check on its own workWaits for your OKGoes back and retries
Yes, continueApprovedNo 1 STARTS WHEN Month ends 2 USES A TOOL Pull traffic, conversions and pipeline 3 CHECKS THE RESULT Is tracking complete and free of double counts? If not: fix or flag missing tracking and duplicateconversions. Back to step 2. 4 DOES Group by topic, format and stage 5 DOES Find top and bottom performers 6 USES A TOOL Draft the report 7 YOU APPROVE Content manager approves the report 8 RESULT Report shared
Read the steps as a list
  1. Month ends
  2. Pull traffic, conversions and pipeline
  3. Is tracking complete and free of double counts?If not: fix or flag missing tracking and duplicate conversions. Back to step 2.
  4. Group by topic, format and stage
  5. Find top and bottom performers
  6. Draft the report
  7. Content manager approves the reportThe agent waits here for your OK.
  8. Report shared

How it decides

Content is ranked by conversions and pipeline per piece, compared with goals.

  • New content reported separately
  • Rank by conversions per piece
  • Three recommendations

Make it yours

Every agent is a starting point. You choose these settings for your own situation.

  • Metrics used
  • Goals
  • Report format

What keeps you in control

It always asks you first

  • Report

Hard limits

  • Never changes tracking settings without approval
  • Labels attribution as estimates

It stops when

  • Done: report shared
  • Stop: analytics data missing

Set it up

We guide you through the set-up, step by step

Members get the full set-up guide for this agent. No technical skills needed: you copy, paste and upload.

10 minto set it up in your AI
5 AIsChatGPT, Claude, Copilot, Gemini, Grok
  • One set of instructions to paste into your AI, with the clicks for ChatGPT, Claude, Microsoft 365 Copilot, Gemini and Grok
  • The agent then walks you through connecting your own data, one source at a time
  • A downloadable copy with the flow chart, the rules and the full guide
Get access to this agent

An example run

What happensFor October the agent pulls traffic, form fills and pipeline for 92 pieces. The tracking check fails: 140 conversions are counted twice because two tags fire on the demo page. The agent removes the duplicates and reruns the numbers. It groups content by topic and stage, shows comparison guides drive 38% of pipeline, and drafts the report. The content manager approves it on November 4.

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