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AI agent for seo specialists

SEO Internal Link Repair Agent

Internal links that work and lead to relevant pages.

Quality controlAutomationMarketingOperations
See how it worksGet access
SEO Internal Link Repair Agent: what goes in, what the agent does and what you get

What it does

Site revisions leave internal links that break or point to pages that no longer fit the topic. On each revision or weekly crawl, this agent finds broken and stale links. For each one it picks a replacement page by matching the meaning of the anchor text and the surrounding paragraph to the current site structure. A page that loads but covers a different topic fails the check, so the agent picks another candidate. It then validates the edited pages in staging. If no relevant page exists, it suggests removing the link. Content operations approves publishing. Edge case: a link to a removed pricing FAQ is replaced with the current pricing guide on the same topic.

How it works

Follow the arrows from top to bottom. The orange dashed arrow is the loop: when a check fails, the agent goes back and tries again.

Start and resultWhat it doesA check on its own workWaits for your OKGoes back and retries
Yes, continueApprovedNo 1 STARTS WHEN Crawl or revision 2 USES A TOOL Find broken and stale links 3 DOES Choose relevant replacement targets 4 CHECKS THE RESULT Is the target relevant to the anchor text and page? If not: choose another candidate. Back to step 3. 5 USES A TOOL Validate the staging pages 6 YOU APPROVE Content ops approves publishing 7 RESULT Internal-link repair set
Read the steps as a list
  1. Crawl or revision
  2. Find broken and stale links
  3. Choose relevant replacement targets
  4. Is the target relevant to the anchor text and page?If not: choose another candidate. Back to step 3.
  5. Validate the staging pages
  6. Content ops approves publishingThe agent waits here for your OK.
  7. Internal-link repair set

How it decides

It picks targets by topic match, not just availability.

  • Choose targets by topic match, not just because the page loads.
  • If no relevant target exists, suggest removing the link.
  • Validate every edited page in staging before approval.

Make it yours

Every agent is a starting point. You choose these settings for your own situation.

  • Crawl schedule (default weekly)
  • Sections of the site that are in scope
  • How strict the topic match must be
  • Who approves publishing

What keeps you in control

It always asks you first

  • Publishing
  • External outreach

Hard limits

  • Staging only.

It stops when

  • Done: links repaired.

Set it up

We guide you through the set-up, step by step

Members get the full set-up guide for this agent. No technical skills needed: you copy, paste and upload.

10 minto set it up in your AI
5 AIsChatGPT, Claude, Copilot, Gemini, Grok
  • One set of instructions to paste into your AI, with the clicks for ChatGPT, Claude, Microsoft 365 Copilot, Gemini and Grok
  • The agent then walks you through connecting your own data, one source at a time
  • A downloadable copy with the flow chart, the rules and the full guide
Get access to this agent

An example run

What happensThe weekly crawl on 6 October finds 58 broken or stale internal links. For a link to a removed pricing FAQ, the first candidate is the homepage. The relevance check fails because it does not answer pricing questions. The agent picks the current pricing guide instead, which matches. Four links have no relevant target and are marked for removal. Staging validation passes. Content ops approves the batch.

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