Lasso AI

About Lasso AI

Lasso AI is a sales data platform that uses artificial intelligence to uncover hidden revenue opportunities by indexing every business with an online presence and at least one employee. It provides verified, additive contact data to help sales teams expand their prospect lists and improve outreach accuracy.

Review

Lasso AI offers a unique approach to sales intelligence by geospatially mapping millions of companies and employee profiles to reveal new market segments that traditional data providers often miss. With an emphasis on data accuracy and comprehensiveness, it aims to help sales organizations identify and engage net new accounts more effectively.

Key Features

• Comprehensive indexing of over 30 million companies and 500 million employee profiles with verified contact data.
• AI-powered metadata analysis that delivers highly accurate and additive sales leads with bounce rates below 5%.
• Inclusion of LinkedIn profile URLs for contacts, enhancing social selling and personalized outreach.
• Ability to exclude existing accounts and contacts to focus exclusively on net new opportunities.
• Rapid data processing that returns results in milliseconds, supporting timely sales decisions.

Pricing and Value

Lasso AI offers a pricing model that caters to sales teams seeking scalable and precise contact data enrichment. While specific pricing details are not publicly listed, the platform emphasizes delivering significant value by uncovering millions in incremental revenue and expanding prospect pools by thousands of qualified leads. This positions Lasso AI as a strong investment for organizations aiming to boost sales pipeline growth with minimal data noise.

Pros

• Extensive database coverage that includes businesses often overlooked by traditional providers.
• High accuracy with low bounce rates, improving the efficiency of sales outreach.
• Integration of LinkedIn profiles adds depth to contact information for better engagement.
• Focus on additive, net new contacts helps avoid duplication and wasted effort.
• Fast data retrieval supports agile sales workflows and quick prospecting.

Cons

• Pricing details are not transparent upfront, which may require direct consultation.
• Best suited for sales organizations with existing CRM systems to integrate and enrich data.
• May present a learning curve for teams new to AI-driven sales intelligence platforms.

Overall, Lasso AI is well-suited for sales and business development teams looking to expand their addressable market with verified and fresh contact information. Its strengths lie in uncovering hidden opportunities and providing actionable data quickly, making it a valuable asset for companies focused on growth and prospecting efficiency.