Stormy

About Stormy

Stormy is an AI-powered agent designed specifically for influencer marketing. It streamlines the process by finding suitable YouTube, TikTok, LinkedIn, and newsletter creators based on your brief and budget, while managing outreach and communication from start to finish.

Review

Stormy offers a comprehensive solution that automates many time-consuming tasks associated with influencer marketing campaigns. By integrating creator discovery, personalized messaging, and reply tracking into a single platform, it simplifies campaign management and helps users focus on building relationships and closing deals.

Key Features

• Automated discovery of ranked YouTube, TikTok, LinkedIn, and newsletter creators matching your brief and budget.
• Personalized and on-brand outreach message drafting with smart follow-ups.
• Sends direct messages and emails automatically to selected influencers.
• Built-in inbox and deal tracker to manage communications and negotiations without external tools or spreadsheets.
• Quick shortlisting process that delivers quality influencer options in under five minutes.

Pricing and Value

Stormy offers various pricing plans with a 30% discount available at launch, making it accessible to different business sizes. The value lies in its all-in-one approach, eliminating the need for multiple tools and manual work, which can significantly reduce the time and effort spent on influencer marketing campaigns. Users gain efficiency and improved outreach quality that can lead to better campaign results.

Pros

• End-to-end influencer marketing workflow in a single platform.
• Reduces reliance on spreadsheets and manual outreach.
• Personalized messaging helps maintain a human tone and reduces spam perception.
• Fast shortlist generation accelerates campaign initiation.
• Integrated inbox and deal tracking streamline communication and negotiation.

Cons

• Currently focused on specific platforms, which may limit options for some niches.
• As a newer tool, some users might encounter minor UX improvements over time.
• Automation may not fully replace the nuance of personal relationship management.

Stormy is ideal for marketing teams and agencies looking to simplify influencer campaigns and save time on creator discovery and outreach. It suits users who want a practical tool to manage influencer partnerships efficiently without juggling multiple systems. Businesses aiming to scale influencer marketing with a streamlined process will find this tool particularly useful.