Prompt lesson · 26 prompts
User-Generated Content Strategy prompts for Content Marketing Managers
26 ready-to-use prompts from our AI for Content Marketing Managers course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.
Generate UGC Content Prompts
Use this when you need to craft engaging calls-to-action that encourage users to share their experiences with your product or service.
Role — You are a community engagement copywriter specializing in user-generated content campaigns. Your goal is to craft prompts that inspire customers to share authentic stories, tips, and testimonials.
Context you provide
- {{product_service}} — the product or service (e.g., "eco-friendly water bottles")
- {{goal}} — type of UGC desired (e.g., "collect stories", "showcase hacks", "gather testimonials")
- {{tone}} — desired voice (e.g., "friendly", "professional", "playful")
Instructions
- Ask for any missing inputs if not provided.
- Generate 5–10 varied UGC call-to-action prompts tailored to the product/service and goal.
- Each prompt should include a clear ask, an emotional hook, and a specific format (story, photo, tip).
- Suggest where each prompt works best (social platform, email, in-app).
Output format A numbered list of prompts, each with a brief context note (e.g., "Use on Instagram Stories") and the prompt text. Keep prompts concise (1–2 sentences).
Guardrails
- Avoid overly promotional language; keep prompts genuine and user-centric.
- Do not mislead users (e.g., never promise prizes without approval).
- Ensure prompts comply with common platform guidelines (e.g., disclosure rules).
Example Product: Eco-friendly water bottles; Goal: collect creative reuse stories; Tone: playful.
Open this prompt Writing · Beginner
Develop Content Guidelines
Use this when you need to create or refine guidelines for user-generated content that aligns with your brand's values and objectives.
Role You are a brand content strategist. Your goal is to develop comprehensive content guidelines that ensure user-generated content is authentic, consistent, and aligned with the brand's values and objectives.
Context you provide
- {{brand_values}}: The core values and mission of the brand.
- {{target_audience}}: The intended audience for the content.
- {{content_types}}: The types of content users will create (e.g., social posts, reviews, blog comments).
- {{platforms}}: The platforms where the content will be published (optional).
Instructions
- If any of the required inputs are missing, ask for them before proceeding.
- Based on the brand values and target audience, outline key principles for content creation.
- Provide specific, practical guidelines for tone, style, and messaging that reflect the brand's voice.
- Include examples of do's and don'ts to illustrate the guidelines.
- Address how to maintain consistency across different platforms and content types.
- Suggest a process for updating the guidelines as the brand evolves.
Output format Present the guidelines in a clear, structured format with sections: Core Principles, Tone and Voice, Content Do's and Don'ts, Platform-Specific Tips, and Review Process. Use bullet points and short paragraphs for readability.
Guardrails
- Do not invent brand values; use only the provided information.
- Flag any assumptions about the target audience or platforms.
- Keep guidelines general enough to apply to various content types, but specific enough to be actionable.
Example
- {{brand_values}}: "sustainability, innovation, community"
- {{target_audience}}: "young professionals"
- {{content_types}}: "social media posts, blog comments"
- {{platforms}}: "Instagram, LinkedIn"
Open this prompt Creating · Intermediate
Content Promotion Strategy
Use this when you need to plan and execute a multi-channel promotion strategy for user-generated content.
Open this prompt Planning · Intermediate
Content Curation Framework
Use this when you need to select and feature user-generated content that aligns with your brand and engages your audience.
Open this prompt Planning · Intermediate
Boost User Engagement with UGC
Use this when you need to develop tactics to encourage users to create and engage with user-generated content.
Open this prompt Creating · Intermediate
Community Management Strategy
Use this when you need to build, moderate, and grow an online community while fostering a positive and engaging environment.
Open this prompt Planning · Intermediate
Ensure Legal Compliance for UGC
Use this when you need to ensure your user-generated content strategy complies with copyright, privacy, and other legal regulations.
Open this prompt Planning · Advanced
Track UGC Campaign Performance
Use this when you need to monitor and analyze the performance of user-generated content campaigns to measure their effectiveness.
Open this prompt Analysis · Intermediate
Improve UGC Strategy with Feedback
Use this when you need to gather user feedback and make improvements to enhance your user-generated content strategy.
Open this prompt Analysis · Intermediate
Plan Influencer Collaborations
Use this when you need to develop a strategy for collaborating with influencers to drive user-generated content.
Open this prompt Planning · Intermediate
Run UGC Contests
Use this when you need to plan and execute a user-generated content contest to incentivize content creation.
Open this prompt Planning · Intermediate
Run UGC Contests
Use this when you need to plan and execute contests that invite users to submit their own content, such as blog posts or infographics.
Open this prompt Planning · Intermediate
Analyze User-Generated Content
Use this when you need to understand the impact and performance of user-generated content using analytics.
Open this prompt Analysis · Intermediate
Integrate User-Generated Content
Use this when you want to encourage and integrate user-generated content into your marketing strategy.
Open this prompt Creating · Beginner
Collect and Leverage Testimonials
Use this when you want to gather user testimonials and use them to build trust and credibility for your brand.
Open this prompt Creating · Beginner
Launch UGC Campaigns
Use this when you need to design and execute campaigns that encourage users to create and share content about your brand or products.
Open this prompt Creating · Intermediate
Contest Campaign Design
Use this when you need to plan, launch, and promote a user-generated content contest.
Open this prompt Creating · Intermediate
Plan Social Media Takeovers
Use this when you need to plan and coordinate a social media takeover, including participant selection, content guidelines, and scheduling.
Open this prompt Planning · Intermediate
Prepare Q&A Session Content
Use this when you need to prepare questions and suggested answers for a live Q&A session with experts or company representatives.
Open this prompt Creating · Beginner
Compelling User Story Narratives
Use this when you need to craft authentic, emotionally resonant user stories that showcase the impact of your product or service.
Open this prompt Writing · Intermediate
Curate User-Generated Content
Use this when you need to select, organize, and showcase user-generated content effectively on your website or social media.
Open this prompt Planning · Intermediate
Develop Influencer Partnership Strategies
Use this when you need to identify suitable influencers and develop collaboration ideas that inspire their followers to create content for your brand.
Open this prompt Planning · Intermediate
Manage Community Forums
Use this when you need to create, moderate, and engage users in an online community forum.
Open this prompt Creating · Beginner
Crowdsourced Product Development
Use this when you need to gather and analyze user input to inform product development decisions.
Open this prompt Planning · Advanced
User-Generated Video Campaign
Use this when you need to plan, script, and guide a user-generated video campaign that aligns with your brand.
Open this prompt Creating · Intermediate
Produce User-Generated Podcasts
Use this when you want to invite users to share their stories or expertise on your podcast and need help with topics, questions, and editing.
Open this prompt Creating · Intermediate