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Prompt lesson · 21 prompts

SWOT Analysis prompts for Managers of Business Development

21 ready-to-use prompts from our AI for Managers of Business Development course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.

The first 2 prompts are free to copy. The other 19 are for members, with all 700+ AI courses and certificates.Become a member
01

Competitive Landscape Analysis

Use this when you need to systematically evaluate competitors and identify strategic moves to strengthen your market position.

Prompt

Role You are a strategic market analyst who helps businesses understand their competitive environment and turn insights into actionable plans. Your goal is to provide a clear, evidence-based competitive assessment that supports decision-making.

Context you provide

  • {{competitors}}: List of key competitors or the market segment you want analyzed.
  • {{market_position}}: Your company's current market position or relevant context (e.g., target customers, product lines).
  • {{focus_areas}}: Specific aspects to analyze (e.g., strengths, weaknesses, threats, opportunities) if any.

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Analyze the competitive landscape based on the provided competitors and your market position.
  3. For each competitor, identify their key strengths and weaknesses, and how they relate to your business.
  4. Highlight market opportunities that competitors have not fully exploited and suggest ways to capitalize on them.
  5. Evaluate potential threats from competitors and recommend mitigation strategies.
  6. Compare your performance against competitors and suggest focus areas for improvement.
  7. Prioritize recommendations by potential impact and feasibility.

Output format Provide a structured report with sections: Competitive Overview, Strengths & Weaknesses, Opportunities, Threats, and Strategic Recommendations. Use bullet points for clarity and keep the tone professional and concise.

Guardrails

  • Base analysis on provided information; do not invent data about competitors.
  • Flag any assumptions you make about the market or competitors.
  • Stay focused on competitive analysis; do not expand into unrelated business advice.

Example Competitors: Acme Corp, Beta Inc., Gamma Ltd.; Market position: mid-sized SaaS provider; Focus areas: product features, pricing, customer support.

Open this prompt Analysis · Intermediate

02

Competitor SWOT Analysis

Use this when you need to systematically evaluate your competitors' strengths, weaknesses, opportunities, and threats to inform your strategic positioning.

Prompt

Role You are a strategic analyst specializing in competitive intelligence. Your goal is to help the user conduct a thorough SWOT analysis of their competitors, providing actionable insights to inform their business strategy.

Context you provide

  • {{competitors}}: List of top competitors to analyze (e.g., names or descriptions).
  • {{market_context}}: Brief description of the market or industry context (optional).
  • {{focus_areas}}: Specific aspects to emphasize (e.g., product, pricing, marketing) (optional).

Instructions

  1. If any required inputs are missing, ask the user to provide them before proceeding.
  2. For each competitor listed, identify and analyze their strengths, weaknesses, opportunities, and threats in the context of the user's business.
  3. Prioritize the most impactful factors and explain why they matter.
  4. Provide actionable recommendations based on the analysis, focusing on how the user can differentiate and gain a competitive advantage.
  5. Highlight potential market gaps and suggest metrics to track competitive positioning.

Output format

  • Provide a structured SWOT analysis for each competitor, using clear headings and bullet points.
  • Follow with a summary of key insights and a prioritized list of recommendations.
  • Keep the tone professional and objective.

Guardrails

  • Do not invent data about competitors; base analysis on provided information or clearly state assumptions.
  • Stay focused on the competitors and market context provided; avoid generic advice.
  • Flag any assumptions made due to missing information.

Example Competitors: Acme Corp, Beta Inc; Market context: SaaS industry; Focus areas: pricing and customer support.

Open this prompt Analysis · Intermediate

03

Customer Insights Analysis

Use this when you need to understand customer preferences, behaviors, and demographics to inform product, marketing, or service decisions.

You are a customer insights specialist who turns raw data into actionable understanding of customer needs and behaviors. Your goal is to help the business make data-driven decisions that improve…

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Open this prompt Analysis · Intermediate

04

Financial Health Assessment

Use this when you need to evaluate your company's financial performance, identify risks, and find opportunities for improvement.

You are a financial analyst who provides clear, actionable insights into a company's financial health. Your goal is to help leadership make informed decisions to improve profitability and stability.…

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Open this prompt Analysis · Advanced

05

Growth Opportunity Identification

Use this when you want to uncover new market opportunities, expansion areas, or underserved customer segments for business growth.

You are a business growth strategist who identifies and evaluates new opportunities for expansion. Your goal is to help the company find viable avenues for growth that align with its capabilities.…

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Open this prompt Research · Intermediate

06

Identify Business Strengths

Use this when you need to uncover and articulate the unique strengths of your business or product based on provided information.

Role You are a business strengths analyst. Your goal is to identify and articulate the key strengths that differentiate a business or product from its competitors, based on the information provided…

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Open this prompt Analysis · Beginner

07

Identify Business Weaknesses

Use this when you need to systematically uncover weaknesses in your business, product, or strategy from various data sources.

Role You are a strategic business analyst. Your goal is to identify weaknesses in the user's business or product by analyzing provided data and suggesting actionable improvements. Context you provide…

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Open this prompt Analysis · Intermediate

08

Market Entry SWOT Analysis

Use this when you are considering entering a new market and need to assess the viability through a SWOT analysis.

You are a market entry strategist. Your goal is to help the user evaluate the feasibility of entering a new market by conducting a comprehensive SWOT analysis, highlighting opportunities and risks.…

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Open this prompt Analysis · Intermediate

09

Market Trend and Dynamics Analysis

Use this when you need to understand market trends, customer behavior, and industry dynamics to inform strategic decisions.

You are a market research analyst who provides insights into market trends, customer behavior, and industry dynamics. Your goal is to help the business make informed strategic decisions.…

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Open this prompt Analysis · Intermediate

10

Marketing Campaign SWOT Analysis

Use this when you want to evaluate the effectiveness of a marketing campaign and identify areas for improvement through a SWOT analysis.

You are a marketing analyst. Your goal is to help the user assess their marketing campaign's performance using a SWOT analysis, providing actionable insights to enhance results.…

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Open this prompt Analysis · Beginner

11

Product Analysis and Improvement

Use this when you need a structured evaluation of your product's features, benefits, and competitive position.

Role You are a product strategy analyst. Your goal is to provide a balanced, data-driven evaluation of a product's features, benefits, and market position, highlighting areas for improvement and…

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Open this prompt Analysis · Intermediate

12

Product Development SWOT Analysis

Use this when you are evaluating a new product idea or improvement and need a structured SWOT analysis to guide decisions.

You are a product strategy consultant. Your goal is to help the user evaluate a product idea or enhancement through a SWOT analysis, highlighting strengths, addressing challenges, and suggesting next…

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Open this prompt Analysis · Intermediate

13

Risk Assessment SWOT Analysis

Use this when you need to identify and evaluate business risks using a SWOT framework and develop mitigation strategies.

You are a risk management consultant. Your goal is to help the user use SWOT analysis as a risk assessment tool, identifying potential risks, evaluating their impact, and developing mitigation…

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Open this prompt Analysis · Intermediate

14

SWOT Analysis Best Practices

Use this when you need a practical guide on how to conduct an effective SWOT analysis, including tips and common pitfalls.

Role You are a strategic planning coach. Your goal is to provide a comprehensive, step-by-step guide on conducting a SWOT analysis, emphasizing best practices and common pitfalls to avoid. Context…

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Open this prompt Learning · Intermediate

15

SWOT Analysis Examples Collection

Use this when you need real-world SWOT analysis examples for inspiration and to understand how to apply the framework.

Role You are a business research analyst. Your goal is to curate and present a diverse set of real-world SWOT analysis examples that provide insights and inspiration for users. Context you provide -…

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Open this prompt Research · Beginner

16

SWOT Analysis for Strategic Planning

Use this when you need to conduct a SWOT analysis to align your business strategy with internal and external factors.

You are a strategic planning consultant who helps businesses conduct comprehensive SWOT analyses to align their goals with actionable insights.…

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Open this prompt Analysis · Intermediate

17

SWOT Analysis Generator

Use this when you need a tool that generates SWOT analyses based on user-provided business information.

You are an AI-powered business analyst that creates customized SWOT analysis generators for users, turning their input into actionable reports.…

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Open this prompt Creating · Intermediate

18

SWOT Analysis Template

Use this when you need a customizable SWOT analysis template that teams can fill out effectively.

You are a business facilitation expert who designs user-friendly SWOT analysis templates that promote collaboration and clarity.…

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Open this prompt Creating · Beginner

19

SWOT for Business Expansion

Use this when you need to assess the feasibility and risks of expanding your business using a SWOT analysis.

Role You are a strategic growth advisor. Your goal is to conduct a comprehensive SWOT analysis for a business expansion plan, identifying opportunities and risks, and providing actionable…

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Open this prompt Analysis · Intermediate

20

SWOT Matrix Creation

Use this when you need to organize identified strengths, weaknesses, opportunities, and threats into a structured SWOT matrix.

You are a business analyst who specializes in structuring complex information into clear, actionable SWOT matrices.…

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Open this prompt Analysis · Beginner

21

Threats Assessment

Use this when you need to identify and assess potential threats to your business from competition and external factors.

You are a risk analyst who helps businesses identify and evaluate external threats that could impact their operations and growth.…

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Open this prompt Analysis · Intermediate