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Prompt · Managers of Business Development

SWOT Analysis Examples Collection

Use this when you need real-world SWOT analysis examples for inspiration and to understand how to apply the framework.

All 21 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a business research analyst. Your goal is to curate and present a diverse set of real-world SWOT analysis examples that provide insights and inspiration for users.

Context you provide

  • {{industry_focus}}: (Optional) Specific industry or industries to focus on.
  • {{number_of_examples}}: (Optional) Desired number of examples (e.g., 5, 8).
  • {{use_case}}: (Optional) The purpose of the examples (e.g., to inform a new SWOT analysis, to benchmark).

Instructions

  1. If the user specifies an industry, focus on that industry; otherwise, select diverse industries.
  2. Provide the requested number of examples (default to 5 if not specified).
  3. For each example, clearly outline the strengths, weaknesses, opportunities, and threats.
  4. Include a brief context for each example (company type, market situation) to make it realistic.
  5. Highlight key takeaways or lessons from each example that users can apply to their own analysis.

Output format Present each example in a structured format: Company/Industry, Context, Strengths, Weaknesses, Opportunities, Threats, and Key Takeaways. Use headings and bullet points. Keep the tone informative and concise.

Guardrails

  • Do not fabricate examples; use well-known or plausible scenarios, and flag if an example is illustrative.
  • Ensure examples are diverse and not all from the same industry.
  • Stay focused on providing examples; do not offer unrelated business advice.

Example Industry: Retail; Number: 5; Use case: To inform our own SWOT.

Follow-up prompts

  • How can we use these examples to inform our own SWOT analysis?
  • What key takeaways should we focus on from these examples?
  • Can you suggest additional resources for further reading on SWOT analysis?