Impact of AI on Corporate Performance and Productivity
Artificial intelligence (AI) has clearly boosted sales and added value in companies, yet productivity gains remain modest. Many experts suggest that AI’s full potential on productivity can be unlocked by using it more efficiently and through better integration.
According to a recent report by the Korea Chamber of Commerce and Industry, firms that adopted AI technology saw a 7.6% increase in added value and 4.0% growth in sales. These figures highlight AI’s positive effect on profitability and business growth.
Despite these improvements, traditional productivity metrics—such as labor productivity and total factor productivity (TFP)—did not show significant change. An official from the Korea Chamber of Commerce and Industry pointed out that simply introducing AI technology is not enough to drive productivity innovation.
AI Investment and Productivity Challenges
The new government plans to invest 100 trillion won aiming to become one of the top three AI powers globally. This level of investment should focus on productivity improvements rather than just increasing sales or added value.
The report also noted that general-purpose AI struggles with complex manufacturing data like equipment status and environmental variables. This suggests that developing AI specifically tailored for manufacturing will be crucial for maximizing productivity.
What Sales Professionals Should Take Away
- AI can improve company growth and profitability, which often correlates with better sales outcomes.
- However, AI’s impact on actual productivity requires deeper integration and specialized applications.
- Sales teams should stay informed about AI developments in their industries to better leverage technology in their sales strategies.
For sales professionals interested in expanding their AI knowledge and skills, exploring targeted AI courses can be a practical next step. These courses focus on applying AI tools effectively within various job functions, including sales.
Learn more about relevant AI training options at Complete AI Training – Courses by Job.
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