FERTILE-EYEZ™: AI-Driven Sow Fertility Management That Delivers Results
Fertile-Eyez™ introduces an AI-powered mobile software solution that improves sow fertility management by providing precise breeding recommendations. This technology helps reduce insemination costs and labour while increasing profitability.
Traditional sow ovulation tracking methods are costly and inefficient. Fertile-Eyez offers more accurate breeding timing, as demonstrated in a 400-sow study across two farms. The results showed comparable or better conception rates with fewer inseminations, translating into a 1.6x return on investment.
Why Innovation in Animal Reproduction Matters
Global demand for meat protein is expected to increase by over 70% by 2050, putting pressure on livestock production. Pregnancy success rates directly affect profitability and food sustainability. Yet, pregnancy failure rates can reach up to 50%, causing massive losses and reducing available protein sources.
Current methods for assessing sperm quality and ovulation on farms are outdated and ineffective. This inefficiency highlights the urgent need for improved reproductive technologies that can increase pregnancy rates and reduce losses.
Main Challenges in Animal Reproduction and Breeding
New reproductive technologies often require skilled labour and can lack accuracy. This leads to higher costs from multiple inseminations and increased semen use, along with more time spent on labour-intensive tasks. These factors negatively impact the Sustainability Index, which measures efficiency in labour, genetics, feed, and waste management.
Notably, there has been little significant innovation in this area for over 25 years, underscoring the need for fresh solutions.
About Verility and Fertile-Eyez™
Verility offers a low-cost, mobile fertility diagnostic that provides lab-grade accuracy on-site. Fertile-Eyez uses AI to detect optimal breeding windows in real time, reducing failed inseminations and cutting costs.
The plug-and-play device fits in the palm of your hand and combines the expertise of a skilled lab technician with a digital microscope. It is scalable across species and engineered for on-farm use.
Launched initially in the US swine market, Fertile-Eyez has improved conception rates and genetic indexes while lowering sperm doses and labour requirements. Key performance highlights include:
- 40% fewer semen doses
- 45% fewer boar and heat checks
- 38% pregnancy rate in non-standing heat sows
- 91% overall conception rate
All this occurs without hormonal treatments, supporting a smarter and more sustainable breeding approach.
Key Features That Set Fertile-Eyez Apart
- Accuracy: Highly reliable AI model ensures precise breeding recommendations.
- Mobility: Portable and fast, enabling seamless use directly on the farm.
- Affordability: Competitive pricing without sacrificing quality.
- Profitability: Proven ROI by reducing costs and improving reproductive outcomes.
This combination of features makes Fertile-Eyez a practical tool for livestock managers seeking to enhance efficiency and profitability.
Verility’s Current and Future Plans
Verility has launched a Pioneer Program to carefully integrate Fertile-Eyez with customers’ operations, building trust through phased rollouts. This approach respects farm priorities while providing real-world validation.
Meanwhile, the company is pursuing a $12 million Series B funding round aimed at supporting a full commercial launch and expanding into new species and markets.
Industry Feedback
Kara Stewart, Director of Boar Production at Smithfield Foods, notes: “There is currently nothing in the literature that demonstrates a 1X AI is better than a 2X AI. This is the closest set of results that we have ever seen where control hasn’t won…”
Amanda Minton, Manager of Reproductive Solutions at Acufast, adds: “Benefit is that it is a diagnostic that works with the biology of the animal and not a hormone that is used to try and force ovulation.”
Kilby Willenburg, Swine Reproduction Specialist at Acufast, comments: “Impressive… I like that the protocol is customisable by farm/sow.”
Dr Allan Schinckel, Purdue University Professor, states: “These are very good results… improves the genetic value of the weaned pig… now able to estimate the time of ovulation which has never been done before.”
The combination of accurate diagnostics and operational efficiency positions Fertile-Eyez as a practical solution for managing sow fertility and improving farm profitability.
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