AnyMind Brings AI Customer Service to WhatsApp for Global Merchants
AnyMind Group has expanded its AI customer service agent on the conversational commerce platform, AnyChat, by integrating it with WhatsApp. Previously available only on LINE since March 2025, this addition leverages WhatsApp’s massive user base—over 3 billion monthly active users worldwide, according to Meta’s April 2025 report.
This move opens new doors for businesses and online merchants in regions where WhatsApp is widely used, including India, Indonesia, the Philippines, Malaysia, and Singapore. AnyChat’s AI agent can now handle initial customer inquiries on WhatsApp automatically, reducing the need for fully human-staffed support teams.
How AnyChat’s AI Customer Service Agent Works
Powered by large language models (LLMs), the AI agent interprets free-text messages in natural language, providing responses within brand-approved guidelines. This helps companies manage thousands of inquiries daily while cutting operational workload and minimizing incorrect or “hallucinated” answers.
Key features include:
- Automated handling of common questions
- Collection of important customer details like order IDs and names
- Smooth handover to human agents when necessary
- Storage of historical chat data to spot recurring issues
- Real-time updates of product information for accurate responses
For example, during a three-month trial from March to June 2025, global water flosser brand Waterpik automated responses to 25% of its customer queries on LINE using this AI feature.
Why This Matters for Customer Support Teams
WhatsApp often serves as the first or only brand contact point for many consumers in key markets. Automating initial interactions frees customer support teams from repetitive tasks, allowing them to focus on complex issues.
Aditya Aima, managing director for Growth Markets and co-MD for India and MENA at AnyMind Group, emphasized that this integration helps businesses hold faster, more meaningful customer conversations without overwhelming their teams.
AnyChat’s Platform Reach
AnyChat connects enterprises to multiple chat and e-commerce platforms through a single dashboard. Alongside WhatsApp and LINE, it supports Messenger, Instagram, Shopee, and Lazada. Originally a standalone platform, AnyChat is now part of AnyMind’s e-commerce management suite, AnyX, which offers unified tools for analytics, store management, CRM, and logistics.
For customer support professionals interested in improving efficiency and response quality with AI chat tools, exploring platforms like AnyChat can provide practical benefits. Additionally, learning more about AI-driven customer service through targeted training can enhance your skills in managing these modern tools.
Explore relevant AI courses and training options at Complete AI Training to boost your expertise in AI-powered customer support.
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