Asure's March 11 AI Fireside Chat: What HR Leaders Should Listen For
Asure Software (Nasdaq: ASUR) will host a webcast fireside chat on how the company is applying AI across its Human Capital Management (HCM) platform and internal operations. The discussion features Chairman & CEO Pat Goepel and CTO Yasmine Rodriguez.
"AI is transforming the way businesses operate, and Asure is using it to deliver smarter, more efficient solutions for our customers," said Pat Goepel. "We also leverage AI internally to streamline our own compliance and operational workflows, helping our teams better support clients."
Event Details
- Date: Wednesday, March 11, 2026
- Time: 4:30 p.m. Eastern (3:30 p.m. Central)
- Webcast: Available on Asure's investor relations section
- U.S. dial-in: 877-407-9219
- International dial-in: 201-689-8852
- Confirmation: 13759066
Why this matters for HR
AI in HCM isn't about shiny features. It's about fewer errors, faster cycles, and better decisions. Expect this session to address how AI supports payroll accuracy, tax compliance, time and attendance validation, benefits administration, and talent workflows-without adding risk.
Goepel's note on internal AI use is key. When a vendor applies AI to their own compliance and operations, you should see clearer SLAs, better support response, and fewer exceptions in your day-to-day.
How to get value from the session
- Ask about measurable outcomes: First-pass payroll accuracy, on-time tax filings, exception rate reduction, average time-to-run payroll, and ticket deflection in support.
- Dive into compliance controls: How are updates (IRS, DOL, state regs) monitored and tested? What's the review process before AI-driven changes go live?
- Bias and fairness: If AI is used in recruiting or talent processes, what methods validate fairness, and how can HR audit outcomes? Reference EEOC guidance if needed.
- Data governance: Where is data processed? Is PII used to train models? What opt-outs or data minimization practices are in place?
- Transparency: Which decisions are automated vs. recommended? What human-in-the-loop steps exist?
- Change management: What training and admin controls help HR teams adopt AI features without disrupting payroll cutoffs or compliance deadlines?
Practical next steps for HR teams
- List one or two processes with high error or rework (e.g., multi-state payroll tax, timecard corrections). Map how AI could cut touches and cycle time.
- Define 3 metrics you want improved this quarter (e.g., payroll reruns, new-hire onboarding time, help desk volume). Bring these into the chat as your lens.
- Plan a pilot. Start with a contained group, clear success criteria, and weekly checkpoints.
About Asure Software
Asure provides cloud-based HCM solutions spanning HR, payroll, time and attendance, benefits administration, payroll tax management, and talent management. The company's approach to HR compliance services incorporates AI to improve scale and efficiency while keeping human support at the center.
Learn more at asuresoftware.com.
Helpful resources
Investor Contact
Patrick McKillop
Vice President Investor Relations
617-335-5058
patrick.mckillop@asuresoftware.com
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