Atarim launches InnerCircle AI agents to boost creative projects
Atarim has released InnerCircle, a set of six embedded AI agents that plug directly into your projects. Instead of acting like a separate chatbot, these agents sit inside your workflow, review your work in context, and surface clear next steps. The focus: ship better design, UX, SEO, front-end, accessibility, and project management outcomes with less friction.
InnerCircle agents collaborate with you and your team in real time. They provide strategic reviews, highlight opportunities, and give actionable recommendations grounded in your stated goals. The system is built for agencies, freelancers, in-house marketing teams, and product squads that want consistent creative quality without slowing down.
Six specialists, one embedded team
- Design - visual systems, hierarchy, and on-brand execution.
- User experience - flows, clarity, and friction removal.
- SEO - structure, metadata, semantics, and visibility.
- Front-end development - component-level improvements and performance hints.
- Accessibility - inclusive patterns and standards alignment.
- Project management - scoping, priorities, and next steps.
Within projects, six agents - Index, Pixel, Glitch, Lexi, Navi, and Claro - collaborate with your team to assess strengths and gaps. You get a unified set of recommendations you can act on immediately inside your existing tools.
How it works
- Add a project or URL in Atarim and trigger a comprehensive review.
- Agents analyze purpose, audience, and success criteria, then propose focused improvements.
- Ask clarifying questions, request deeper detail, or assign tasks to agents or teammates.
- Atarim plans to enable agents to execute approved tasks autonomously within defined project boundaries.
- Use integration points across supported project management and design tools to implement changes.
Why this matters for creatives
Feedback loops often consume more than half of a project's timeline. Atarim positions InnerCircle to cut that drag: fewer back-and-forth cycles, clearer briefs, and faster approvals. For agencies, that can mean less margin loss from rework and fewer specialist handoffs. For in-house teams, it's a way to move from ideas to shipped work with fewer blockers.
According to the company, the system is trained on "millions of anonymised tasks from thousands of teams" and guided by a 2,500-point quality system. Early access saw strong adoption, and Atarim reports 300% year-on-year revenue growth with more than one million users across its platform.
- Building accessible experiences? Reference the WCAG guidelines when reviewing agent suggestions.
- Tighten organic visibility? Cross-check recommendations with Google's SEO Starter Guide.
Quick start for your next project
- Set goals: define outcomes (e.g., conversions, signups, accessibility targets).
- Add your site or prototype, run the review, and shortlist the top five actions.
- Assign owners and due dates inside your current tools via Atarim's integrations.
- Use agents to validate changes before rollout, then monitor impact.
InnerCircle is available now within the Atarim platform, with global access from launch. The release follows a period of AI-focused development, seed funding in 2024, and growth to a 30-person team.
Level up your AI workflow skills
If you want structured training on using AI across creative roles, explore curated programs by job category at Complete AI Training.
