Broadridge Joins Forces With Uptiq to Deliver AI-Driven Wealth Lending Solutions for Advisors and Banks
Broadridge partners with Uptiq to integrate AI into its Wealth Lending Network, automating workflows and offering smarter loan options. Advisors save time and enhance client service.

Broadridge and Uptiq Team Up to Modernize Wealth Lending with AI
Broadridge Financial Solutions, a leader in fintech, has formed a strategic partnership and made a minority investment in Uptiq, an AI-driven platform for financial services. This collaboration integrates Uptiq’s technology into Broadridge’s Wealth Lending Network (WLN), enabling financial advisors and banks to use AI-powered tools that automate securities-based lending (SBL) workflows, deliver precise insights, and improve client outcomes.
Mike Alexander, President of Wealth Management at Broadridge, highlighted the value of this partnership in addressing the growing demand for AI in financial services. The combined solution simplifies the wealth lending process, making it more efficient, compliant, and tailored to individual client needs. Advisors gain access to smarter lending recommendations, save time, and help clients secure liquidity to meet their financial goals.
What the Broadridge Wealth Lending Network Offers
The Broadridge Wealth Lending Network is a digital platform connecting wealth managers, financial advisors, and their clients with lenders offering securities-based lines of credit. It specifically benefits advisors and firms not affiliated with banks by streamlining access to SBL solutions.
- Sources and compares loan options suited to client needs
- Automates manual tasks such as referral submission, loan processing, and covenant tracking
- Enhances client service and compliance
- Reduces friction and complexity in delivering lending solutions
Through Uptiq’s AI capabilities, advisors receive active guidance and relevant loan options directly linked to the network’s lending banks, simplifying the lending process and allowing them to focus on client service.
Uptiq’s Role in Simplifying Lending
Snehal Fulzele, Founder and CEO of Uptiq, explained that their AI platform is built to remove tedious tasks from the lending process. It presents the most relevant loan options and guides advisors through the workflow, enabling a smoother, more compliant lending experience.
This partnership and investment by Broadridge support Uptiq’s growth and shared goal to improve wealth lending. By leveraging AI for smarter, scalable solutions, Broadridge and Uptiq help financial institutions adapt and deliver better outcomes for clients.
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