IntBot and Certis Partner to Deploy Social Robots in Singapore Operations
IntBot and Certis Group announced a partnership to develop humanoid robots for enterprise environments across Singapore. The collaboration combines IntBot's social intelligence technology with Certis' operational expertise to move robots from pilots into live, public-facing deployments.
The partnership targets customer-facing roles: wayfinding, visitor assistance, multilingual support, and frontline operations in transit, hospitality, healthcare, and retail. Robots will work alongside staff in complex environments where they must interact naturally with people while maintaining safety and service standards.
Why This Matters for Operations
The shift reflects where robotics bottlenecks have moved. Task execution - picking items, moving objects - is no longer the constraint. Human interaction is. A robot's success now depends on whether it can understand context, read intent, and respond appropriately in unpredictable environments.
For operations leaders, this means robots can begin handling work that involves customer contact, not just back-of-house tasks. Certis will shape workflows and deployment requirements so robots augment frontline teams rather than replace them.
Certis' Role in Real Operations
Certis runs complex, mission-critical environments daily across security, facilities, and workforce management. The company was recently named a design partner for Singapore's first large-scale robotics testbed at Punggol Digital District, a mixed-use public environment.
This testbed role positions Certis to translate robotics capabilities into operational models that work with existing teams and systems. The partnership reflects a broader shift: robotics success depends less on the technology alone and more on how well it integrates into actual workflows.
Timeline and Scale
The companies are working toward initial pilot deployments in Singapore as technology and use cases mature. No specific launch date was announced.
IntBot is currently live in hospitality environments. This partnership extends that footprint into regulated, high-traffic public spaces where operational reliability and human interaction are non-negotiable.
For operations professionals, the relevant question is practical: Can robots handle your frontline customer interactions while your team focuses on exception management? This partnership suggests the answer is moving from "maybe in a pilot" to "yes, in production."
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