Marketing & Customer Experience Leadership
CMSWire's Marketing & Customer Experience Leadership channel offers practical research, news, and opinions for CMOs, future CMOs, and customer experience professionals. Their editorial and research teams deliver essential information to help you keep up with changes in customer expectations, organizational shifts, and technology updates. This resource is built to support your customer support role with relevant insights.
News
Contentsquare to Acquire Loris AI for Conversation Analytics
Contentsquare is expanding its capabilities with the acquisition of Loris AI, a company specializing in conversation analytics. This move aims to enhance the analysis of customer interactions, helping teams improve communication and service quality. Explore AI courses to better understand conversation analytics.
Optimizely Launches GEO-Ready CMS for AI Search Visibility
Optimizely introduces a new CMS optimized for AI-driven search visibility with GEO-ready features. This update helps companies ensure content reaches the right audience based on geographic data, improving relevance and engagement.
Feature
24 Enterprise Digital Asset Management Solutions Examined
An in-depth look at 24 digital asset management (DAM) solutions provides insights into organizing, storing, and retrieving enterprise content efficiently. For customer support teams, effective DAM tools mean quicker access to resources and consistent messaging.
Why Scalable Customer Journeys Are the New Growth Imperative
Scalable customer journeys enable companies to support more customers without sacrificing personalization. This approach is critical for customer support professionals aiming to deliver consistent experiences across multiple channels.
- HubSpot Launches First CRM Connector for Anthropic's Claude
- NiCE to Acquire Cognigy for $955M to Advance AI-Powered CX Solutions
- The Cloud-Based Call Center Boom: Features, Benefits and Top Solutions
- Inside the Brands Getting Data-Driven Customer Experience Right
- The Insurance CX Upgrade: AI and Virtual Assistants in Action
For customer support professionals, staying informed about these developments helps maintain competitive service standards and leverage new tools effectively.
Explore more actionable insights and updates on marketing and customer experience by visiting the Complete AI Training website.
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