NCC Bank PLC Introduces AI-Driven Banking Services for Enhanced Customer Experience
NCC Bank PLC is set to launch artificial intelligence (AI)-powered banking services to better serve its growing base of tech-savvy customers. According to Managing Director M Shamsul Arefin, this initiative will allow the bank to analyze customer behavior in real time and deliver products and services that match individual needs.
"We want our services not just at customers' doorsteps, but at their fingertips -- anytime, anywhere," said Mr. Arefin. This move is a key part of NCC Bank’s broader digital transformation strategy as it marks 31 years of operation focused on customer-centric growth.
Current Digital Platforms and Ongoing Improvements
The bank currently offers digital services via two main platforms: the internet banking portal "NCC ICON" for corporate clients and the mobile app "NCC Always" for retail customers. Both are regularly updated to improve convenience, security, and overall user experience.
"We consistently add new features to meet client needs better. Our self-service portal for corporate users and the Savings Account app for individuals are clear examples of our commitment to simplifying banking," explained Mr. Arefin.
How AI Will Enhance Banking Services
Integrating AI will help NCC Bank better identify customer needs, detect fraud instantly, and improve internal efficiency. The bank aims to personalize solutions, streamline processes, and increase customer satisfaction through smart technology.
Mr. Arefin emphasized that regulatory compliance and risk management will remain priorities. The bank balances strong customer service with prudent financial practices and has adopted a centralized operational model focused on customer delight and risk controls.
Steady Deposit Growth Despite Industry Challenges
NCC Bank has sustained impressive deposit growth amid a sector-wide slowdown. Deposits grew 11% in 2024 and accelerated to about 16% in the first half of 2025.
This performance is largely credited to customers' trust, especially in the bank’s Islamic banking services, which have attracted depositors from less stable banks. "Many depositors from unconventional banks are turning to us. Our Shariah-compliant services have gained significant traction," said the MD.
The bank avoids aggressive expansion, focusing instead on sustainable, structured growth. This approach has helped NCC Bank avoid liquidity crises and maintain a sound lending portfolio aligned with its liabilities.
Resilience and Future Outlook
Over 30 years, NCC Bank has developed into a resilient and forward-looking institution with a diversified portfolio covering corporate, SME, and retail banking. The bank also invests strategically in trade finance, digital services, sustainable finance, and Islamic banking.
Despite global challenges like inflation, foreign exchange volatility, and liquidity pressures, NCC Bank reported a 30.1% increase in operating profit in 2024 and a record rise in digital transactions.
Looking ahead, the bank’s leadership believes that ongoing digital innovation, including AI integration, is essential to remain competitive in Bangladesh’s banking sector. "With our strategic vision and AI integration plans, we are preparing for the next leap in customer-focused banking," concluded Mr. Arefin.
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