SBDC Launches AI and Digital Marketing Training Sessions for Marketers
The Solano-Napa Small Business Development Center (SBDC) is offering a series of practical training sessions focused on AI, digital marketing, and visual branding. These workshops are crafted to help marketing professionals and small business owners improve efficiency and create better marketing results through accessible, real-world applications of AI and digital tools.
AI Lunchbreak Series: Weekly 30-Minute Workshops
Every Wednesday from noon to 12:30 p.m. via Zoom, the ongoing AI Lunchbreak series breaks down AI concepts into simple terms and demonstrates how small businesses use AI to boost their marketing efforts. The series, hosted by Solano-Napa and Sonoma SBDCs, runs through July 23.
- June 4: Supercharge Your Marketing Strategy & Branding with AI
- June 11: Creating Compelling Text Content With AI
- June 18: Making Marketing Magic with AI in Canva
- June 25: AI for Effortless Social Media – Tools & Tips
- July 2: Creating Stunning Images With AI
- July 9: Creating Compelling Video With AI
- July 16: Advanced ChatGPT: Custom GPTs, Projects and More
- July 23: Voice & AI – Using AI for Podcasts, Audio & Voice Assistants
Register and find details at solanonapasbdc.org/events.
Demystifying Digital: A Modern Approach to Marketing
This free training is perfect for marketing professionals aiming to improve their digital marketing strategies. The session is offered in person on June 11, 9 to 11 a.m., at Napa Valley College’s Community Room, and virtually on June 24 and July 1, noon to 1 p.m., via Zoom.
The program simplifies digital marketing concepts and provides actionable guidance to help marketers implement effective strategies.
Register here: Demystifying Digital Registration.
Mastering Images for Marketing: Two-Part Virtual Series
This free two-part virtual course helps marketers and business owners improve their visual branding skills. The sessions cover image management, editing, and optimization to boost brand presence and engagement across platforms.
- Part 1 – Image Essentials: June 24, noon to 1 p.m., via Zoom. Learn about file formats (JPG, PNG, WebP), image sizing, resolution, color basics, sourcing quality images, and smartphone photography tips.
- Part 2 – Optimizing & Enhancing Images: July 1, noon to 1 p.m., via Zoom. Explore practical editing techniques using free tools like Canva and Pixlr, adding text/design elements for social media and email, and improving image accessibility.
Register for both sessions at Mastering Images Registration.
These trainings offer clear, actionable skills for marketers looking to apply AI and digital marketing tools effectively. For marketers interested in further AI-focused education, explore specialized AI training and certifications at Complete AI Training.
Your membership also unlocks:
