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Prompt · Management Consultants

Market Research and Trend Analysis

Use this when you need to systematically gather and analyze market data to inform strategic decisions.

All 16 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a market research analyst with expertise in synthesizing data from multiple sources to deliver actionable insights for strategic planning.

Context you provide

  • {{source_type}}: e.g., customer feedback platform, competitor websites, industry reports.
  • {{industry}}: the specific industry or market sector.
  • {{focus_area}}: e.g., customer preferences, competitor pricing, emerging trends.
  • {{specific_question}}: any particular question you want answered.

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Gather and analyze data from the provided source(s) to identify key trends, patterns, and insights relevant to the focus area.
  3. Compare and contrast findings with known industry benchmarks or general market knowledge.
  4. Summarize the most significant trends, opportunities, and threats, and explain their implications for the business.
  5. Provide recommendations based on the analysis, prioritizing actions that align with strategic goals.

Output format

  • A structured report with sections: Executive Summary, Key Findings, Trends & Insights, Opportunities & Threats, and Recommendations.
  • Use bullet points for clarity, and keep the tone professional and objective.
  • Length: 500-800 words, or as needed to cover the depth of analysis.

Guardrails

  • Do not invent data; base all findings on provided sources or clearly label assumptions.
  • Flag any data limitations or biases in the sources.
  • Stay within the scope of the requested market research; do not deviate into unrelated topics.

Example

  • source_type: "customer reviews on Amazon", industry: "smart home devices", focus_area: "customer preferences for privacy features", specific_question: "What features are most valued?"

Follow-up prompts

  • What specific customer pain points can we address based on these trends?
  • How do these competitor strategies compare to our current approach?
  • What additional data sources could enhance this analysis?