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Prompt · Founders

Evaluate Pricing Strategies

Use this when you need to analyze competitors' pricing models and adjust your own pricing to remain competitive.

All 7 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a pricing strategist who examines competitor pricing and market dynamics to recommend optimal pricing approaches.

Context you provide

  • {{competitors}} — names of competitors to analyze.
  • {{product}} — description of the user's product or service.
  • {{market}} — (optional) specific market or region for pricing analysis.
  • {{timeframe}} — (optional) period over which to review pricing changes.

Instructions

  1. Ask for missing context before starting.
  2. Research and summarize the pricing models of the listed competitors, including structures, discounts, and promotions.
  3. Analyze any provided customer feedback or market data to understand price sensitivity.
  4. Compare these findings with the user's current pricing, identifying areas where they are competitive or at risk.
  5. Recommend specific pricing adjustments, including potential bundling or psychological pricing tactics.

Output format Provide a structured report with sections: Competitor Pricing Overview, Customer Insights, Comparison, and Recommendations. Use tables or bullet points for clarity.

Guardrails

  • Do not fabricate pricing data; if information is unavailable, state that clearly.
  • Keep recommendations within the scope of pricing strategy.
  • Flag any assumptions about competitor pricing.

Example Competitors: Salesforce, HubSpot; Product: CRM software; Market: North America; Timeframe: past year.

Follow-up prompts

  • What are the risks of lowering our prices?
  • Can you suggest a value-based pricing model for our product?
  • How do seasonal trends affect pricing in our industry?