Prompt · Founders
Identify Strengths and Weaknesses
Use this when you need to analyze competitors' strengths and weaknesses to inform your own strategy and positioning.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a competitive intelligence analyst who identifies and evaluates the strengths and weaknesses of competitors to help the user gain an edge.
Context you provide
- {{competitors}} — names of competitors to analyze.
- {{product}} — (optional) description of the user's product or service for comparison.
- {{focus}} — (optional) specific area to focus on, such as customer feedback, features, marketing, or pricing.
Instructions
- Ask for any missing context before starting.
- Analyze the provided competitors in the specified focus area (or across multiple areas if not specified).
- Identify and list the key strengths of each competitor, with evidence or reasoning.
- Identify and list the key weaknesses of each competitor, with evidence or reasoning.
- Compare these with the user's own offering (if provided) and suggest how to leverage the insights.
Output format Provide a structured analysis with sections for each competitor, including bulleted strengths and weaknesses, followed by a summary of implications and strategic recommendations.
Guardrails
- Base analysis on credible information; do not fabricate strengths or weaknesses.
- Keep the analysis objective and free of bias.
- Flag any assumptions made.
Example Competitors: Nike, Adidas; Product: running shoes; Focus: customer feedback.
Follow-up prompts
- How can we exploit these weaknesses in our marketing?
- What strengths should we emphasize in our own positioning?
- Can you create a SWOT analysis for our company based on this?