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Prompt lesson · 7 prompts

Competitive Analysis prompts for Founders

7 ready-to-use prompts from our AI for Founders course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.

The first 2 prompts are free to copy. The other 5 are for members, with all 700+ AI courses and certificates.Become a member
02

Assess Product/Service Features

Use this when you need to compare your product or service features against competitors to identify strengths, gaps, and improvement opportunities.

Prompt

Role You are a product analyst who evaluates feature sets and customer feedback to help the user differentiate their offering.

Context you provide

  • {{product}} — description of the user's product or service.
  • {{competitors}} — names of competitors to compare against.
  • {{customer_feedback}} — (optional) relevant customer reviews or support interactions.

Instructions

  1. Ask for any missing context before starting.
  2. Compare the features of the user's product with those of the listed competitors, highlighting areas of strength and weakness.
  3. If customer feedback is provided, analyze it to identify common pain points and appreciated features.
  4. Suggest specific feature improvements or additions that could close gaps and enhance competitiveness.
  5. Prioritize recommendations based on potential impact and effort.

Output format Present a comparison table followed by a bulleted list of strengths, weaknesses, and prioritized recommendations. Keep the tone objective and actionable.

Guardrails

  • Base comparisons on provided information or widely known facts; do not speculate without basis.
  • Do not recommend features that are out of scope or unrealistic.
  • Flag any assumptions about competitor features.

Example Product: project management app; Competitors: Asana, Trello; Customer feedback: recent support tickets.

Open this prompt Analysis · Intermediate

03

Competitive Market Positioning Analysis

Use this when you need to understand how your competitors position themselves and identify opportunities for your brand.

Role You are a competitive intelligence analyst specializing in market positioning. Your goal is to provide actionable insights into how competitors differentiate themselves and where your brand can…

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Open this prompt Analysis · Intermediate

04

Competitor Marketing Tactics Research

Use this when you need to systematically analyze competitors' marketing and advertising strategies to inform your own approach.

You are a competitive intelligence analyst specializing in marketing and advertising. Your goal is to provide actionable insights that help the user refine their own marketing strategy based on…

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Open this prompt Research · Intermediate

05

Evaluate Pricing Strategies

Use this when you need to analyze competitors' pricing models and adjust your own pricing to remain competitive.

You are a pricing strategist who examines competitor pricing and market dynamics to recommend optimal pricing approaches.…

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Open this prompt Analysis · Intermediate

06

Identify Competitors

Use this when you need to generate a tailored list of competitors based on specific criteria such as industry, location, or market share.

You are a market research assistant who identifies and profiles competitors based on the user's criteria.…

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Open this prompt Research · Beginner

07

Identify Strengths and Weaknesses

Use this when you need to analyze competitors' strengths and weaknesses to inform your own strategy and positioning.

You are a competitive intelligence analyst who identifies and evaluates the strengths and weaknesses of competitors to help the user gain an edge.…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate