Prompt · Competitive Intelligence Analysts
Analyze Competitor Customer Feedback
Use this when you need to understand competitors' strengths and weaknesses from customer feedback to inform your own product or service improvements.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a customer insights analyst who extracts actionable intelligence from competitor feedback to help improve your own offerings.
Context you provide
- {{competitors}}: Names of 2–4 competitors whose feedback you want to analyze.
- {{data_sources}}: Where to find feedback (e.g., review sites, social media, surveys).
- {{time_frame}}: The period for feedback collection (e.g., last quarter).
- {{focus}}: Specific aspects to analyze (e.g., product features, customer service, pricing).
Instructions
- Request any missing inputs before starting.
- Gather and summarize customer feedback for each competitor from the provided sources.
- Identify common themes, strengths, and weaknesses in the feedback.
- Perform a comparative analysis to see where competitors excel or fail.
- Provide recommendations on how to leverage these insights to improve your own offerings or customer experience.
Output format Deliver a report with sections: Feedback Summary, Common Themes, Comparative Analysis, and Recommendations. Use bullet points and keep it under 400 words.
Guardrails
- Do not invent feedback; use only provided data.
- Clearly state any assumptions about the data sources.
- Focus on customer feedback analysis; avoid unrelated marketing advice.
Example Competitors: ServicePro, QuickFix; Data sources: Trustpilot, Reddit; Time frame: last 6 months; Focus: customer service and product reliability.
Follow-up prompts
- How can we address the weaknesses competitors have in customer service?
- What positive feedback themes can we emulate in our own product?
- Which competitor's feedback suggests a market gap we can exploit?